Nothing will make your competitors hate you more than choosing to use Google images. Why might this be, you ask?
The Proof is in the Numbers
The percentage of Google images that appear in search results is growing rapidly, and as of September has reached 35% as summarized in all SEMrush countries databases. Significant changes can be seen in each region, as well:
- In the USA, there is a 7% growth in 6 months and another 7% increase can obviously be expected by the end of the year
- Germany shows the best result with a 10% total growth
The overall situation with Google images keywords also needs to be taken into consideration. The numbers provide us with a clear understanding that we should also pay attention to Google images keyword optimization, as it can be a beneficial traffic source.
Steps to Appearing in Google Images
Step 1: File name and a path to its location
Step 2: Create the surrounding text (description with correct keywords)
Step 3: Title and alt
Step 4: Sitemap for images
Step 5: Check Google images!