Digital Marketing for SMBs with Greg Gifford
Learn the basics of digital marketing for SMBs with Greg Gifford - a high-level view of digital marketing to help newbies understand how things work.
Who is this сourse for?
This course is primarily for business owners or new marketers who are just starting out in digital marketing. This course is truly meant for people who have little to no knowledge about digital marketing.
What you’ll learn
In this free online course, expert Greg Gifford will show you everything you need to know about digital marketing for SMBs. You will get familiar with the main areas of digital marketing, including SEO, social media, email marketing, display advertising and competitive analysis.
Greg Gifford
Greg Gifford is an experienced SEO consultant specializing in Local SEO. He is the Vice President of Search at SearchLab, a local SEO and PPC agency located in Chicago, IL. With over 17 years of experience, Greg has been an honored guest and speaker at top SEO conferences around the globe. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.Course Structure
1
Intro
1 video
2 minutes
2
Digital Marketing
1 video
5 minutes
3
Websites
1 video
8 minutes
4
Email Marketing
1 video
6 minutes
5
Search Engine Optimization
1 video
6 minutes
6
Search Engine Marketing
1 video
7 minutes
7
Retargeting
1 video
5 minutes
8
Display Advertising
1 video
4 minutes
9
Social Media Marketing
1 video
5 minutes
10
Competitive Analysis
1 video
5 minutes
11
Finding the right mix for you
1 video
4 minutes
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