Your browser is out of date. The site might not be displayed correctly. Please update your browser.

Semrush academy logo

Keyword Research Exam

100% free

This exam is absolutely free. You don't have to pay a dime.

Test your skills

Put your knowledge to the test, identify your strengths, and find your weak spots.

Unlimited attempts

Don't be afraid of failure. You can retake the exam as many times as you like.

Show off your mastery

Pass the exam and enrich your CV and LinkedIn profile with a certificate of completion.

What will you be tested on?

  • Lesson 1
    Introduction to Keyword Research

    What keyword research is, and why it's important for your SEO.

  • Lesson 2
    Understanding the Business

    How to start your keyword research process, taking into account the importance to business and its potential customers.

  • Lesson 3
    Query Intent

    Different query intent types and corresponding search results.

  • Lesson 4
    Create a List

    How to build your list of potential keywords, and which of them could bring you quick or long-term wins.

  • Lesson 5
    SEMrush Tools

    How SEMrush tools can help you with your keyword research.

  • Lesson 6
    Not Provided Keywords

    Ways to hack the 'not provided' keywords in Google Analytics.

  • Lesson 7
    Check Your Competitors

    How to gain insight into what's important while doing keyword research.

  • Lesson 8
    Create Content

    How to write your content based on researched keywords.

Who is this exam for?

Whether you’re already competent in keyword research, or you're just on your way to proficiency, take this exam to document or just check your level of knowledge.

Don’t feel enough prepared?

Take the accompanying Keyword Research course with Greg Gifford right away if you want to hone your skills and learn how to conduct keyword research - or just brush up on certain topics! You’ll find all the information needed to help you get prepared and pass the exam there.

get notified

Stay in the know

As soon as the course is ready, we will send you the notification on

Not your email? Contact us by academy-team@semrush.com

You are going to start the !

Important! You won't be able to change your name on your certificate once you receive it.
Before you start, review the information below:
    Please note that the certificate issued with your name will be accessible by direct link. By clicking ‘Proceed to exam’, you agree to make your certificate publicly available.

    Certify your team request

    Want to rest assured that your employees’ knowledge of the SEMrush toolset is up to the mark?

    If you’re interested in making a request, please leave your email.

    Become a contributor

    Want to join the SEMrush Academy expert community? You will have the opportunity to reveal your own tips and tricks on SEMrush tools. If you’re interested, leave your email.

    required