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Rough Works

Rough Works

Take Your Vision From Rough to Refined
5

Vancouver, British Columbia, Canada

1-9

2019

Our Offering

We help businesses take the next step with their web presence. Clear brand designs, customers focused web design and efficient web development. We focus on what helps a business improve on existing structure and not suggesting a whole new technology stack. Our speciality is in custom sites but we work with WordPress and Shopify with clients all the time.

Web Design

Specializing in Figma we can offer full visibility into the final product at the design stage. We utilize prototyping to UI and UX elements before any development. Our designs focus on the mobile designs as much as the desktop showing responsiveness early in the project. Adobe XD can be used if the client requests. 

Web Development

WordPress, Shopify, WebFlow, and Headless are our expertise. We build your new site in a staging environment and launch it with no downtime after approval. We allow revision rounds and room to consider if the product matches your investment. After every website project we offer reasonable maintenance and hosting packages to ensure you are covered for the future.

SEO

Many of our SEO clients have a fully functional site that isn't performing. We also include all our SEO research and tactics to newly developed projects. We take a in depth approach to SEO. We cover market research, analyzing known competition, competitor discovery, keyword planning, backlink growth and website audits. Everything comes with automated reports and transparency. We aim to grow organically without massive paid ad spends. 

Our History

Building small websites with Manufacturing and Trades industries was how Rough Works began; however, over time the vision and scope of clients progressed beyond the humble beginnings. We now specialize in large scale e-commerce, real-estate, law, education, startups, manufacturing and scientific ventures. This background coupled with experience in unique markets like Europe, North America and Asia, have made Rough Works a adaptable for clients.

Our Typical Clients

Industries we typically cover are Technology, Start Ups, Real Estate, Law, Consumer Products and more. We offer services that scale based on the analysis of the clients current technology stack, whether that is no digital or a full digital experience that needs auditing. 

Our Rates

We offer rates that scale for small and enterprise businesses. We do this because we would rather work with clients that we personally enjoy and therefore have access to cool industries and concepts.

Budget per project
Starting from $5,000
Project duration
  • Any
Geographic focus
  • Canada
  • United States
Languages
  • English
Success stories

Challenge

- Design, Develop and Deploy a brand new website for Eagle Copters Limited - Keep load times under 2 seconds for all pages - Build a E-commerce store of 2500+ that updates live inventory every 2 hours

Solution

Why did Eagle Copter select Rough Works over others? - High ratings - Great culture fit - Referred to me - Company values aligned What was provided? Full website development from beginning to end, ongoing website hosting/maintenance.

Result

What were the measurable outcomes from the project that demonstrate progress or success? - Top 10% of websites based on site health - SEMRush - Load times under 0.5 seconds across the site at launch - GTMetrix - Organic search traffic up 120% - CTR of Organic Keywords up 12%

Challenge

Transforming a manual process of emailing insurance claims, manually reviewing each claim and manual archiving into a modern solution. Furthermore, they needed a new website design with automation of blogs postings, events and more.

Solution

Rough Works created an automated database which collected all users submissions and organized them for the correct team member. This included a single page design with multi level access based on user role for optimizing bug fixes and utilizing dynamic user data.

Result

This update improved website traffic to 24922 last month (October 2022) by making the website the most important tool for users. The portal currently processes over 500 weekly users through the portal with a customer submission success rate of 99%. The portal page loads in under 2 seconds.

Challenge

What specific goals or objectives did Rough Works accomplish? - Improving our website SEO - Improving Advertising ROAS

Solution

"RW really helped with an audit of our website to see what really wasn't serving us or what was harming our listings through Google. He helped us track specific keywords and created a list of "best bang for your buck" keywords to go after with our advertising." Peter Kaczan, Marketing Manager

Result

"By targeting specific keywords, the raised overall advertising ROAS from last year's 2.9 to 3.4 throughout Google ads. RW was always on time for meetings and quick with important deliverables. He always came into meetings with a lot of enthusiasm and great data for talking points/ idea generation"

Our clients
Vancouver, British Columbia, Canada agency Rough Works helped NAI Global grow their business with SEO and digital marketing
Vancouver, British Columbia, Canada agency Rough Works helped G6 Materials grow their business with SEO and digital marketing
Vancouver, British Columbia, Canada agency Rough Works helped London School of Economics grow their business with SEO and digital marketing
Vancouver, British Columbia, Canada agency Rough Works helped Seubert grow their business with SEO and digital marketing
Vancouver, British Columbia, Canada agency Rough Works helped DecisionBrain grow their business with SEO and digital marketing
Vancouver, British Columbia, Canada agency Rough Works helped MilkJar grow their business with SEO and digital marketing
Our awards
Vancouver, British Columbia, Canada agency Rough Works wins Top International SEO - Canada 2024 award
Vancouver, British Columbia, Canada agency Rough Works wins Top Market Research - Ecommerce Canada award
Vancouver, British Columbia, Canada agency Rough Works wins Top Market Research Company - Legal 2024 award
Vancouver, British Columbia, Canada agency Rough Works wins Top Market Research Company - Canada 2024 award
Vancouver, British Columbia, Canada agency Rough Works wins Top Web Developer - Legal Canada award

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