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Simple Search Marketing
Simple Search Marketing
Growing Your Business Should be Simple.
New Windsor, New York, United States
10-49
2015
We are a woman-owned company with deep roots in Digital Strategy, Analytics, Search and Social. Our approach marries these highest converting digital channels together in a thoughtful, strategic way to drive brand awareness, engagement, and conversion. We are HIGHLY consultative and always responsive. Our team is made up of experts in their disciplines with an average length of experience of 10 years. With our experience in working with medium to large scale Healthcare, Technology, Consulting, Retail, Finance and Other companies, we truly bring a well rounded perspective on optimization for any prospective companies. Like a swiss army knife, but for SEO. Book a free consultation today to see how better SEO can propel your business!
“Having worked on both the agency and client side, I have a unique perspective on how Search can work – we focus on high impact initiatives aligned to what is most important to driving your business. One of my favorite clients taught me how to demonstrate the fruits of our SEO/PPC labor by focusing on identifying those sometimes-hard-to-find “shiny pennies” to communicate up and out throughout her organization.” – Mary Smucker-Priest, CEO
Client business size
Budget per project
Starting from $5,000
Project duration
More than 6 months
Geographic focus
United States
Languages
English
Services
Success stories
Major increase in organic traffic for Evenflo
$60,000
2023
12 months
Challenge
Evenflo is a well-known brand of strollers, car seats and baby gear. It has relied for many years on its own brand to drive sales, but resellers and competitors are taking away a larger piece of Evenflo’s market share every year with non-brand SEO/PPC tactics. Issue: Poor Rankings on Non-Brand Search Queries; most Organic Traffic coming from branded terms; Soft Organic Revenue.
Solution
Working with key stakeholders at Evenflo to elevate the importance of SEO and train internal teams on how to be more forward thinking with SEO and using keyword intel in naming products, creating content, and organizing the website. Deep competitive dive to identify best target keywords for SEO and to reverse engineer how other sites are attaining visibility on high volume terms (structurally, via content, links, etc); Integrating recs in navigation, url naming, tagging, content optimizations
Result
Significant increase in organic traffic since our engagement began and implementations were made beginning in January 2021. Some great improvements in organic revenue AND non-brand keyword rankings + a 25% lift in organic purchases Y/Y.
MULTI-CHANNEL CONVERSION STRATEGY FOR REAL RESULTS
$20,000
2020
4 months
Challenge
In early spring 2020, we partnered with this outdoor brand to develop and launch a multi-tiered website conversion strategy. We first worked with the team to gain a solid understanding of the company, its challenges and goals.
Solution
We focused all efforts on a lower funnel paid search & social strategy. We began by launching Google Shopping campaigns – a proven method of driving ecommerce conversions. At the same time, we launched product-based Facebook/Instagram ads focused on driving transactions.
Result
The outdoor brand experienced a 165% increase in website sessions (Y/Y) in the first month of our Search & Social program being in place. They experienced a 402% increase in the number of eCommerce transactions, and a 5-to-1 return on their investment in paid social advertising.
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How it works
Tell us about your needs and describe your problem, so the agency understands what you want to achieve.
The agency will contact you shortly and suggest how they can help.
Send your brief to several agencies to maximize your chances of finding the right one.
Filling in the brief does not oblige you to hire anyone.
Reach out to more agencies in your area matching your search.
Reach out to more agencies in your area matching your search.