There comes a time when every business owner realizes they should hire a social media manager. At first, you might think you can do it yourself. And sure, that’s a great way to save money if you have the time and knowledge. But soon, you may start to fall behind because you have a business to run!

5 Signs You Need to Hire a Social Media Manager

  1. You miss messages. Whether it’s a Twitter mention you didn’t see until a week later or a question in a Facebook message, you know it should have been addressed sooner. Customers expect a response within 24 hours. But you will need to respond within 5 minutes or less to turn on the new “Very responsive to messages” Facebook feature.

  1. Social media is an afterthought. You run sales, host events and give out promotions. Afterwards, you realize you should have put it all on social media. Which in turn, makes you feel like you are always behind.
  1. You don’t understand Twitter and/or Instagram. You know it’s popular and you might even have signed up, but it’s not at the top of your mind so you try to “get by” instead of really leveraging these platforms to improve your business.
  1. You are already working 40+ hours. Being a business owner is hard and time consuming. You end up giving up a lot of time and you may be on the verge of becoming burnt out or overwhelmed.
  1. You want to invest more in advertising. Social media advertisements are one of the most cost effective ways to advertise and a social media manager has experience in getting the best results.

If you can relate to just one of these statements, you are in need of a social media manager. By hiring a good social media manager, you will learn new things, see results and most importantly, get more business! Are you thinking of hiring a social media manager? If you already have one, when did you know it was the right choice? Let us know in the comments section!

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Amy FarrAmy Farr is the owner of Better Marketing by Farr ( which is based in Kansas City, Missouri. Her company offers simple and fast online solutions for small businesses in the United States. Amy is passionate about giving small businesses a chance to receive quality website design, social media management and online advertising.
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