logo-small logo-small_halloween
Google News Digest: New Data in AdWords, a Shift Towards HTTPS and All You Need to Know About Featured Snippets
February 5, 2018
SEO

The Key to the Future of SEO / AEO – Understanding and Credibility

Google (and Bing) use understanding and credibility to ensure that they guide their users quickly and simply to the best available result. What should you be doing to take advantage? Find out in this article.

How To Use Weird and Funny Ideas in Your Viral Content Marketing Strategies

How To Use Weird and Funny Ideas in Your Viral Content Marketing Strategies

How to Create Content That Is Viral and Evergreen

How to Create Content That Is Viral and Evergreen


Social psychology can be used to describe peoples‘ behavior and perception of everyday life. The internet can create a rift between individuals and so getting a message across online can be difficult. By deriving strategies from social psychology truths, marketers can get creative and influence buyers‘ decisions more effectively, even on a medium that‘s as impersonal as the Web.
SEO
The ultimate goal is money. A key element of working on SEO with large organizations is getting SEO projects anchored at the top of the organization. When you speak to multi-million dollar clients about SEO, speaking the right language is critical. You need to use the language of leadership. You must focus on what really matters. Money, revenue, and profit. This is what CEOs care about.
SEO
While link building is still important, public relations (PR) is currently taking center stage in the outreach efforts that can help build brand awareness, drive relevant traffic to your site, and improve your search rankings. In last week’s #SEMrushchat, and we were joined by Gini Dietrich had a lot of great advice about how to create and utilize great PR content to improve your SEO.
PPC
If you are new to the complex world of PPC, it can be easy to get lost in content chaos, trudging through countless articles on your topic and searching for practical information. But what exactly should you pay attention to when researching your competition: keywords, ads or devices? Based on our experience, we have figured out five important things advertisers should pay attention to.
SEO
The new round of Keyword Kombat is here! Our keyword guessing game is back and is better than ever. Test out your skills and see if you can win a medal!
Email Marketing is an easy, inexpensive tool that can provide e-commerce entrepreneurs with a number of benefits that bring weekly subscribers, relatively high open rates, surges in website traffic, and a significant return on investment.
PPC
There is one aspect of PPC advertising that is extremely powerful and works excellently in combination with content marketing: retargeting. If you don’t already know, retargeting is a PPC tactic that allows you to identify and target website users with contextually relevant social media and search ads. In this article, you will learn Facebook retargeting techniques to help you convert.