The SEO, SEM, PPC and Content Marketing Blog - Semrush

website rankings

5 Things Holding Your Website Rankings Back

If you have noticed that your site rankings on Google, or other search engines, are stagnant or aren’t moving anywhere, we’re here to help. We’ll provide you with some tips to improve your site rankings and how to properly build out other areas, too. Read on to learn more about the reasons your website rankings are being held back and what you can do about it.

Jun 30, 2021Advanced SEO 12 min read
article writing
content calendar examples
YouTube SEO Study
-how to create amazon seller account
serps
- How to Outsource Your Blog Writing
-instagram ads costs
A Quick Start Guide to Client Management
-squarespace seo
Top Trending Google Searches

Top Trending Google Searches

Want to know what the most searched Google keywords are? We compiled a list of the 100 top trending searches and most Googled questions. Data was taken from our database of 20 billion keywords in March 2021 and covers the US and Global search volume for Google search terms.
call to action examples
SEO Audit to Boost Visibility
drupal vs wordpress
link building services
-what is a slug
How to Calculate Market Share and Find New Growth Avenues
quality content
Expert's advice on website performance
seo-reality-show-bakery-4
-seo software
-how to write SEO blog articles faster

6 Hacks for Writing SEO Blog Articles Faster

When talking about content marketing, you’re going to hear people stress “quality over quantity” like a broken record. This is entirely due to the fact that so many businesses focus exclusively on quantity, rushing to put out a ton of SEO blog posts that end up being poor quality and yielding no positive results.
Jakub ZielinskiJul 18, 2021
what is a call to action
Measure Your Content Performance
seo-reality-show-bakery-3
content writing services
Google’s July 2021 Core Update
faq template
Ultimate guide to content optimization
display ads
facebook ads cost
what is a landing page
The State of Statistical SEO Split-Testing in 2021 [Research]
how to search for keywords
seo-reality-show-bakery-2

SEO

7 min read

How An Artisan US Bakery is Using Link Building for SEO Growth

Semrush SEO Reality Show is back for episode two with our new client: the artisanal Edelweiss Bakery in Miami, Florida in the US. In this episode, we’re going to look at one of the main components of SEO success, which is building a strong link profile by getting more links to our site pages from other domains to rank higher in the search results.
Anna KocheguraJul 02, 2021
Short-Form vs. Long-Form Content
core web vitals
Customer Profile Template for Agencies
social media strategy template
How to Do Brand Positioning: A Value-Based Approach
Marketing Plan for Agencies
How to create a perfect pitch
Guide to Keyword Search Volumes
Market Segmentation Strategy: What Is It and Why Is It Important?
Understanding Porter's Five Forces Model
Marketing Strategies for Your Business
seo-reality-show-bakery-1

Marketing

7 min read

How An Artisan Bakery Is Increasing SEO Through Competitor Analysis

If you’re wondering how to do competitor analysis when it comes to SEO for bakeries or small businesses, this is one you won’t want to miss. Take a close look at how a powerful digital agency helps an artisan bakery in Fort Lauderdale capture web traffic and convert them into customers. Follow the episodes of the brand new Semrush Reality Show.
Anna KocheguraJun 22, 2021
Competitive content analysis
google keyword ranking
Google’s June 2021 Core Update
submit sitemap
Content hub
How We Built a New Backlinks Tool
Welcome to the Fastest Backlink Discovery Tool Ever
Semrush for Content Marketing
sitemap example
site crawler
In order to win in search, SEOs need to stop following trends and start doing more testing and research themselves. This is where split-testing comes in.

SEO

5 min read

SEO A/B Split-Testing — Any Result Is a Good Result

There are no hard-and-fast rules when it comes to SEO. Each niche is different, and how Google understands intent changes based on a number of factors. In order to win in search, SEOs need to stop following trends and start doing more testing and research themselves. This is where split-testing comes in.
Ryan ShelleyJun 11, 2021
ahref link
site crawler
content planning
local seo tools
broken link
shopify sitemap
blog ideas
SEO Copywriting Guide: A Smarter Approach To Ordering Content
press-release
redirect HTTP to HTTPS
Top 100 most searched items on Amazon
amazon seo
An image of someone's hand using a paint roller and a stencil on a brick wall.
Google Web Stories Study
search terms
Header Tags and H1 Tags

SEO 101

7 min read

How to Use Header Tags and H1 Tags for SEO

Header tags and H1 tags make webpage content more user-friendly and are part of basic SEO best practices. There are different types of header tags, categorized by numbers, from H1 to H6. Each header serves a different purpose, giving search engine crawlers like Googlebot valuable information about that page. This guide focuses on how to use H1 tags to improve your SEO results.
Connor LaheyMay 31, 2021
Content Marketing Examples
A Guide to Creating a Pitch Deck (with a Free Template!)
seo core
learn seo

SEO

23 min read

Learn SEO: The Beginner's Guide to SEO

Exploring the ever-changing world of SEO can seem intimidating if you‘re not sure where to start. In this guide, we‘ll start with a deep dive into how SEO works in 2021, offer helpful resources to continue your training, and include tips from 10 industry experts.
Erika VaragouliMay 26, 2021
seo ranking

SEO

12 min read

15 Keys to Improve Your SEO Ranking

In this guide, we‘ll highlight essential SEO ranking tips and explain how to create a website with the potential to rank. From page load speed to creating a mobile-friendly website, we‘ll guide you through ways you can boost your website.
Connor LaheyMay 26, 2021
Tips and strategies for creating a content calendar
competitor analysis
sitelink extensions
html image tag
Traditional hotel concierge holding a up a computer screen featuring a hotel website
Semrush Keyword Difficulty is now improved and more accurate than ever.
website sitemap
video SEO
seo writing tips
html link tag
google website ranking
html a tag
website crawler
negative keywords
marketing calendar
11 Steps to Successful Content Development: Guide
Top 50 Marketing KPIs for Businesses and Agencies
Largest Contentful Paint
Why Legal Content Writing Is Important and How To Do It Right
Top YouTube Searches

Social Media

5 min read

Top YouTube Searches

We compiled a list of the top YouTube trending topics to indicate what is the most searched thing on YouTube. Also, learn how to find the trending searches on YouTube.
Shelley WalshMay 13, 2021
Marketing Agency Software
Analytics Dashboard
Backlink Database Study: Semrush vs. Competitors
Editors' Choice

27 Free (and Paid) Local Business Directories

For local businesses of all kinds, maintaining an online presence is key. If your local business listings are mismanaged, and there is different information in different places, it won‘t be very easy for users to find you. Therefore, it’s important to claim your profiles on business directories to keep them up-to-date. In this guide, we‘ll show you some top business directory sites and tell you how Semrush can help.
May 26, 2021
8 min read

How to Perform an SEO Audit in 18 Steps

Performing regular SEO audits to find and fix issues that could be holding back your site‘s organic search performance is critical for SEO. In this guide, we walk you through a step-by-step approach to undertake a simple, but effective, SEO audit and identify problems that you will need to prioritize to kickstart growth.
Dec 23, 2020
17 min read
serps
link building services
seo-reality-show-bakery-4
-seo software
seo-reality-show-bakery-3
what is a landing page
call to action examples
what is a call to action
How to create a perfect pitch
seo-reality-show-bakery-1

Marketing

7 min read

How An Artisan Bakery Is Increasing SEO Through Competitor Analysis

If you’re wondering how to do competitor analysis when it comes to SEO for bakeries or small businesses, this is one you won’t want to miss. Take a close look at how a powerful digital agency helps an artisan bakery in Fort Lauderdale capture web traffic and convert them into customers. Follow the episodes of the brand new Semrush Reality Show.
Anna KocheguraJun 22, 2021
marketing calendar
marketing funnel
- How to Outsource Your Blog Writing
quality content
-how to write SEO blog articles faster

6 Hacks for Writing SEO Blog Articles Faster

When talking about content marketing, you’re going to hear people stress “quality over quantity” like a broken record. This is entirely due to the fact that so many businesses focus exclusively on quantity, rushing to put out a ton of SEO blog posts that end up being poor quality and yielding no positive results.
Jakub ZielinskiJul 18, 2021
Measure Your Content Performance
content writing services
faq template