SEO Split-Test Result: Does Bolded Text Help Your SEO?
We decided to test if bold pieces of text on the blog pages of a Canadian SaaS company can help their SEO performance. What do you the impact was on organic traffic? Check this out.
Meet our AI Visibility Toolkit — Discover how you appear across LLMs and get AI-powered strategy recommendations.
Explore the toolkitWe decided to test if bold pieces of text on the blog pages of a Canadian SaaS company can help their SEO performance. What do you the impact was on organic traffic? Check this out.
In our SEO Reality Show series, we’ve been sharing the individual steps a partner agency took to help an artisan bakery improve their search visibility, capture quality web traffic, and convert site visitors into customers. Seven months have now passed since they started this journey, so we created this case study to share some results and insights with you.
What does the future hold for the Google SERP? Here’s a look at why the way Google goes about showing organic results might undergo serious renovations in the not too distant future.
How do your future clients search for marketing agencies? We examined the top 100 keywords related to “marketing agency” by volume to find out.
What do you think would be an impact on organic clicks when removing text ads on blog pages on the SaaS site? Read the full analysis of the test to find out!
Content marketing requires investments. Outsourcing content itself means spending up to even more than $30K every month. And there are also other aspects that are crucial to spreading the word about content and are not costless: SEO, PPC, social media, etc. So, how can you know your content was worth investing in? By measuring its performance. Let’s dive in to check the most popular writing quality and content performance metrics used by companies out there.
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.
This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.
Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.
This step-by-step guide teaches you how to build a content marketing strategy for your business.
Learn how to do a competitive analysis and compare your brand against your competitors.
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.
Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.
Marketing is all the activities your brand uses to reach your target audience and turn them into buyers.
A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.
This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.