The following Excel trick is best used when you have data located inside of your URLs. This happens a lot when you have an e-commerce website that generates dynamic confirmation URLs after a purchase is made.In one particular case, one of our clients reached out to us hoping to find a PPC management company.
Several weeks ago Yelp redesigned their interface, and it’s gotten people talking. Yelp has always been one of the major tools when it comes to local search, but things have changed since it first started in 2004.Small businesses won’t see any changes that are too detrimental or absolutely necessary, but they will see new opportunities to become more successful. It’s always a good idea to go back and re-check your presence on any network to make sure you’re taking full advantage.
Join us for three SEMrush webinars this week!We have one "tips and tricks" and two introductory webinars to share with you.
It's common for companies to spend thousands on pay-per-click advertising and SEO every month. Online marketing strategies are dynamic, costly and often the most effective way to connect with a target audience. However, many companies find it easy to forget about the most important factor in almost any internet marketing campaign: their landing pages.
Google and the Webspam team are on a frenzy to bash any kind of scalable link building tactics that emerged post-Penguin 2.0.Guest posting has been hit, and MyBlogGuest was publicly penalized. Tons of link networks have been deindexed, and the link building circles are in danger once again.One thing that many folks using “scalable” link tactics don’t realize is that this war is a war they cannot win in the long run. There are certainly plenty of tactics working today.
Suppose I were to tell you I could send 300 highly targeted people per day to your site. What would you be willing to pay for that (assume a 1 percent conversion rate)?I know many readers here are crazily obsessing over the latest updates to the Google algorithm, the current trending hashtag and the best converting keywords. Let's take a step back for a moment and forget about Google. Pretend search engines don't exist.How would you get people to your site?I can hear you already.
Matt Cutts sounded the death knell back in January when he warned that anyone who guest blogs solely to acquire links should stop. The ax fell on March 19, when Cutts tweeted that Google had penalized a large guest blog network.The search engine didn’t name the victim. But MyBlogGuest owner Ann Smarty confirmed it was her company that took the hit. The website no longer ranks on Google for branded terms.This Google penalty could have big ramifications for MyBlogGuest publishers.
There are literally hundreds of new gTLDs (Generic Top Level Domains) coming out, which are equivalent of what a lot of us are used to seeing, .com, .net and .org. This means you'll be able to own one of these gTLDs, and use it as a website and email address just like any other domain name.For example, some of the popular gTLDs that are already in use are .guru, .photography, .recipes and .plumbing.
On April Fools‘ Day, we wanted to put a smile on your face. So, we compiled a SlideShare presentation of some inspirational quotes about life and wisdom, with an SEO twist.Have fun! Witty SEO Quotes from SEMrush
As an SEO, you probably grew up in the industry learning about anchor text and its benefits. For those of you who don’t know what anchor text is, to put it simply, anchor text is words (often keywords) that are hyperlinked.And it used to be that if you used anchor text all over a page, in a blog comment, in forums, what have you – all of these links pointing back to your site were golden. They let spiders know what your pages were about.Fast forward from 2007 to 2014.