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Did your traffic take a nosedive after Google tweaked their algorithm? Learn how to find the keywords you lost or won in this guide using excel, Google Analytics, Search Console, and Semrush.
Search Engine Optimization (SEO) is all about making websites better understood by search engines instead of merely hoping they would figure it all out by themselves. It’s both an art and a science.While many algorithm updates and policies remain obscured, Google does provide some performance indicator insights into future search engine visibility of large sites in Google Search Console.Read on to discover my top five SEO performance indicators that matter--and how to read their signals!
In this post, we’re sharing top LinkedIn advice from three experts in the industry to help users and brands stand out on the platform!
Are you challenged by slow page load times? You can shorten the time it takes to load your page and possibly improve your Google search ranking by altering your .htaccess file.What is an .htaccess file?An .htaccess file is a file used on Apache webservers to configure the server software. This is done so that the server software behaves in particular ways to either enable or disable certain functions that server features. There are many uses for this file, such as redirecting URLs, rewriting URLs, protecting sensitive parts of a website or even blocking specific IP addresses. Always take care when updating these files as even the smallest typing error could result in problems for the website. Errors could cause pages and functions on a website to become unavailable, or even make the entire website itself unreachable. Always backup the file and test the changes made to militate against any potential issues you may have unwittingly caused. There are other server types out there so such as Nginx, Microsoft’s IIS and Google’s GWS. However, Apache has a larger share of sites using it currently, which is why I’ve decided to cover it in this post.
Affiliate Marketing is still a growing segment, that allows you to earn money online and to create a passive income. This beginner‘s guide will take you through the basics and will show you how to get started. Find out how affiliate marketing works, how cookies are used for tracking, the different attribution-models, and how to pick the right affiliate program.
Does using an alternative TLD or so-called new-gTLD affect SEO? Common knowledge suggests that it doesn’t, so why do people insist that you use ‘.com’?
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.
This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.
Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.
This step-by-step guide teaches you how to build a content marketing strategy for your business.
Learn how to do a competitive analysis and compare your brand against your competitors.
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.
Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.
Marketing is all the activities your brand uses to reach your target audience and turn them into buyers.
A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.
This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.