Should we or shouldn’t we update our Meta Descriptions? This seems to be the question on the minds of the whole SEO industry right now. Every good SEO has good intentions for their clients. And we only want to make changes when we know that there’s going to be a measurable impact. Although there is one Google update that many are still unsure of the best way forward.
There is a lot of competition in the PPC space and in organic search alike, so knowing how to knock your campaigns out of the park can make a huge difference in the growth of your business. We wanted to help with that. Kirk Williams joined us for last week’s #SEMrushchat to talk about how to create a killer Google AdWords PPC campaign in 2018
A properly implemented Amazon SEO Strategy is essential to success on Amazon. Performing Keyword Research and strategically placing search terms in your product features, titles and descriptions can make the difference. Learn Amazon Search Engine Optimization best practices to launch new products and increase your Amazon sales.
Marketing Scoop is a weekly podcast that is all about the news, trends, and in-depth discussions on [SEO], [Advertising], [Content Marketing], and [Success Stories]. Each episode, David Bain and Judith Lewis invite the brilliant minds of the digital marketing space to dissect the latest trends and best cases across the industry.
Competition today is higher than it has ever been before. One of the common truths in conducting business these days is you are now facing threats across industries and verticals, rather than just geographic location. Finding crucial insights all boils down to the tools and systems you put in place. Here are three incredibly powerful tools you can use to keep an eye on the competition.
For SaaS startups, attracting venture capital funding is usually the foundation for driving explosive growth. However, for some businesses, success is the result of hard work and good marketing with no huge funding to help. Instapage and Grammarly are two businesses that have achieved success without funding. Here are some of the actionable lessons you can take from these two brands.
Creating a successful content marketing strategy in a foreign language is not always easy. You need to consider cultural differences when drafting a message to your foreign audience. In this article, I have discussed the five key steps to creating a successful content marketing strategy in a foreign language.