We have run over 50+ SEO split-test results on various domains. To find the best test results, we recommend using the blog‘s search bar and entering keywords such as “SEO test” + “title/meta/headings.” For example, to find title tag tests, search, “SEO test title.“
The word “split-testing” isn‘t alien to most marketing departments. Email marketers use it to test subject lines; designers use it to see which page layout influences people to buy. SEO teams, on the other hand, don’t seem to be using split-testing to its full potential. Why?
Experimentation is at the heart of digital marketing. Whether testing different ad formats or performing CRO with landing page designs, A/B tests allow you to validate large-scale changes and enhance your conversion funnel.