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Archive

Here you will find posts and publications from the SEMrush blog archives. Do note, some information may now be outdated.

Search Engine Optimization (SEO) is all about making websites better understood by search engines instead of merely hoping they would figure it all out by themselves. It’s both an art and a science.While many algorithm updates and policies remain obscured, Google does provide some performance indicator insights into future search engine visibility of large sites in Google Search Console.Read on to discover my top five SEO performance indicators that matter--and how to read their signals!
Are you challenged by slow page load times? You can shorten the time it takes to load your page and possibly improve your Google search ranking by altering your .htaccess file.What is an .htaccess file?An .htaccess file is a file used on Apache webservers to configure the server software. This is done so that the server software behaves in particular ways to either enable or disable certain functions that server features.
It‘s very rare that we see a new player in the SEO and Digital Arena that‘s as much a shoe-in to be a long-term player as Wikidata is. But with all the value of the medium, it‘s remained a relatively virgin frontier, one that the SEO community has left it largely untested and undocumented. I feel we‘re missing out on a tremendous opportunity -- think of it this way:Wikidata is born of greatness: Launched on October 30, 2012, this is the first new Wikimedia project in six years.
Here at SEMrush, we are always developing new features for our users and we share you our improvements at “School of Rush“. Our Customer Success team continues to pump out new updates to the SEMrush user manual and create video tutorials to keep you updated on the newest improvements to our software!
This past month, our team published a handful of helpful videos and manuals to keep our users updated with the latest improvements by SEMrush. Check out this article to see everything from our SEO Ideas manual to our SEMrush 101 informative videos.
An online startup is nothing without a passionate community built up around it. This kind of community gains momentum as it grows, propelling your brand forward, but getting it started can be one of the most challenging aspects of business.
Developing a successful marketing campaign is not always easy during the holiday season. Marketers, especially franchise marketers, can use this energy to target a local audience. This is really the time of year to get creative with local campaigns and think outside of the box.
Appearing as a Google Answer in what is commonly referred to as position zero can be a great way to leapfrog your competitors to the top of the SERPs, and capture as much traffic as possible. Kevin Gibbons shared a go-to actionable plan that you can use to get started with using SEMrush to help you get your content featured on Google Answer boxes too.
We held five in-depth interviews with members of our PPC team to find out how did they increase revenue from non-branded pay-per-click campaigns by 94%. The first part of our case study is dedicated to big data analysis. This is the second chapter of our case study in which we will guide you through the best practices of our keywords strategy.
When you are analyzing data within SEMrush, you might notice some dips or spikes in traffic or the amount of keywords a domain is ranking for. The reason for these changes could be from multiple factors. However, what if you had the ability to look at this data with all the information you need in one place? What if you could mark these changes, giving you the ability to make the necessary changes to your campaigns? Now you can with the SEMrush Notes feature!
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