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Here you will find posts and publications from the SEMrush blog archives. Do note, some information may now be outdated.

You could say I have a bit of a reputation for using GIFs in Twitter chats.It all started with Tumblr. My competency with reaction GIFs is a result of my time spent on that site. On Tumblr, users post reaction gifs with their reblogs (a way you share or repost on Tumblr, retaining the original source, occasionally known as ‘rebagel‘). Since Tumblr was GIF-friendly long before Twitter and Facebook, it became a haven for fantastic GIFs.Now it‘s pretty fun to do in Twitter chats.
Are there still moneymaking opportunities in long tail keywords?Earlier this year, we helped a travel client develop and launch an online quiz based on long-tail research. Here’s what happened.
Recently, SEMrush launched the social media tool to help you track your social media campaigns and compare yourself to your competitors. While playing around with this tool you have most likely developed questions and are not sure on a few features offered. Well, I am prepared to hopefully answer those questions and provide you with a little more insight on this new tool.
Do you have a client that already has lots of content on their site and you’re wracking your brain trying to think of interesting topics? You can find unique and relevant keywords to expand the reach of your client by using the stepping stone process.The stepping stone process is geared towards finding pre-interest keywords. Pre-interest keywords will help your site rank for lower competitive longtail keywords, which will give earlier brand exposure to potential customers.
In 2013, lawmakers in the U.K. passed the Enterprise and Regulatory Reform Act. The controversial law shields content aggregators and archivists from costly legal repurcussions from authors of so-called "Orphan Works" if an unsuccessful "diligent search" was conducted in order to locate the original creator.The law is somewhat vague, however, in the language used to denote what exactly a "diligent search" entails.
As a former customer support specialist, I understand the most commonly asked questions by customers. One of these repeated questions was about the traffic graph. “Where did this huge dip/spike come from?” You would constantly monitor the traffic for a particular domain and out of nowhere this huge dip occurs in the graph. You prepare for the worst.
ChangelogOur video changelog this week highlights some enhancements to our report filters. Within the Full Search (or Phrase Match) Report found in the Tools section of our navigation menu, you‘ll find a new filter for “Number of Words.“ This filter does exactly what it sounds like it would do. You can now choose to include or exclude keywords that are greater than, less than or equal to a determined number of words in the keyword/phrase.
This week we’re highlighting articles on the Panda 4.2 roll out, how to find Google-featured snippets and quality vs. quantity — what should you choose for your blog?Miss these stories? Read more after the jump.
If you've ever taken a business class, you're probably familiar with the SWOT analysis.HBO's Emmy-Nominated Silicon Valley recently aired an episode in which a SWOT analysis is used by two of the main characters to (almost) come to a decision – with hilarious, but cringe-worthy results. (Warning: Link contains spoilers and some NSFW language.)
Changelog The SEMrush Video Changelog this week shows off our latest addition to the Projects Suite — (drumrollllllll) Social Media Tracking!It‘s shown as SMM, or Social Media Management, but we‘re not managing anything at the moment. For a better idea of how it looks, please watch the embedded video. The tool tracks the activity, engagement, reach and audience of one primary domain as well as almost an endless amount of competitors.

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