Snapchat is quickly becoming a powerful new tool brands can use to engage with their audiences, thanks to the more than 100 million people using Snapchat every day. They‘re watching and sharing more than 7 billion video clips. And unlike other social platforms, which have pretty variable demographics, Snapchat has a small, core audience of users between 13 and 25 years old.
How can social media get buyers involved from the first interest to an ultimate justified decision? How can it help companies keep pace with their clients? What social networks should they use to connect with their customers and convert their prospects? To answer this and other important questions, we discussed how social media impacts buyers’ decisions with our Semrush Chat participants and our special guest Steady Demand, a team of professionals that provides content development and fully managed social media services.
When it comes to advertising on Facebook, it’s important to remember one thing — a Facebook ad is nothing without its image! Sure... headlines, copy and call to actions are all important. But when so much real estate is dedicated to the image itself, the image becomes a key component of your ad’s performance.
A community manager spends a lot of time saying “thank you.” Talking to a customer about a support issue? We’re thanking them for their understanding while we resolve the problem. Someone tweeted a blog post? We’re thanking them for the share. Someone shouts from the rooftops how much they love our company? We’re handling that, too.