Content Strategy

Developing a content strategy is a big task; we‘re here to make it easier. Read our blog to get content strategy tips and ideas.
content marketing for small business
The Ultimate Guide to Content Marketing Strategy
Content Marketing Examples
Guide to Conducting a Content Audit in 2022
How to Avoid Duplicate Content

Duplicate Content: SEO Best Practices to Avoid It

Duplicate content is defined as content that is an exact copy of content found elsewhere. However, the term duplicate content can also refer to almost identical content (such as just swapping a product, brand name, or location name only). In this guide, I’ll look deeper into the causes of duplicate content within a site architecture and the best ways to avoid it.
Guide to Repurposing Content
Content Strategy for Ecommerce
Engaging Content Ideas
A Content Strategy Template

Content Strategy

14 min read

How To Create a Content Strategy Template

Having a solid content strategy is a sure-fire way to get a competitive advantage, but too few marketers take the time to properly put one together. In this guide, we share a proven step-by-step process to help you to build out a content strategy template from scratch and focus your efforts on driving success from your content.
James BrockbankOct 01, 2020
Content Gap Analysis

Guide to Content Gap Analysis: Steal Competitor Traffic

This content audit and gap analysis works no matter what stage your website is in, whether your client has just onboarded or has been with you for nearly a decade. Plus, the beauty of automation courtesy of integrating the SEMRush platform and Google Sheets tools means you can spend more time analyzing--and less time copying and pasting between CSVs--while diagnosing your client’s site.
John ReineschSep 28, 2020