Marketing

This category contains articles and guides focused on different aspects of marketing. Find best tips and learn winning marketing strategies with our experts.

In today‘s world, we often feel we must become “experts“ in a field almost overnight if we are going to keep up with the competition. Digital marketing training is the next explosive topic in education, according to experts. If you‘re a beginner looking to enter the digital marketing world these are some of the top learning resources to help you get started.
Use traffic as an indicator of what makes for a great guest posting opportunity. SEMrush allows us to do this at scale for our clients.
A Thank You page is a nice gesture in expressing gratitude for their purchase and for choosing your business, but it also gives you the opportunity for further calls to action or suggestions to turn a recent purchase into a second conversion opportunity. Are you missing out? We share some tips!
An agile growth-driven design is a game changer in a website redesigning strategy that is dynamic and data-driven, thanks to its redesigning-in-shorter-bursts strategy. The transformative design strategy strictly follows ‘one bite at a time‘ principle, which helps websites keep in step with the times. However, before your embark on your redesigning journey, wade through these phases and stages to get a headstart.
Content is central to digital marketing strategy. Understanding the type of content that will deliver the engagement behavior you desire is an important skill. In this post, we explore how organizations can use Facereader technology to analyze the emotions provoked by different types of content.

Best marketing techniques and insights

SEO
As the New Year is just around the corner, it‘s time to update and audit your digital marketing strategy for the New Year to make your business more lucrative, effective and align to your business goals. If you apply these pro tips to audit your digital marketing strategy, your new year will be off to a great start!
At Wonderful, we’ve been helping brands connect with audiences for almost a decade, blending our expertise in digital marketing and design. We put together these 5 strategies that we have found to be the key to engaging with a Gen Z audience.
In-person interviews and focus groups are still effective, but those methods are even more costly. Fortunately for marketing agencies, the same technology that rendered conventional survey methods less useful also offers a compelling solution. Digital channels, particularly mobile, improve audience reach, reduce costs, and deliver value to the market researcher with unprecedented speed and convenience.
Isn’t it trendy to talk about digital marketing trends in 2017? Certainly, it is, and SEMrush couldn’t resist but to include a roundtable on the subject matter into its Online SEMrush Meetup 2016. Our experts have shared some great insights and fresh ideas to consider!
You could really hurt your company by spending a lot of money trying to beat out a business that isn’t a good comparison to your business, so it’s important to get the first step right before making any changes to your company to better “compete.” Here is a list of 5 ways to identify your company’s true competition. Learn how to do this now and reduce your risk of failure later on in your marketing strategy!