Not Just Another Digital Marketing Trends 2022 PostIt’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.
I am going to show you how to properly use emojis to maximize your click-through rates and drive your customers to your website. But first, you need to understand why you would even need to use emojis in marketing copy in the first place. Here is how to properly use emojis to maximize your click-through rates and drive customers to your website.
You have probably heard of event-based marketing. If not, you might be interested to know that quite a few of the traditional celebrations like Father’s Day and possibly Valentine’s Day, as we know them, were once marketing campaigns. In the past and present, and well into the future, event marketing remains an effective way of grabbing the attention of big groups.
Sales prospecting is a rapidly changing medium but thankfully, it is not all for the worst. While keeping up with all the latest tactics and the changes in consumer behavior can be a struggle, we also now have access to so many tools that can help us generate more prospects and make more sales. Read on to find out useful tips, tricks, and tools for better sales prospecting strategies.
Social psychology can be used to describe peoples‘ behavior and perception of everyday life. The internet can create a rift between individuals and so getting a message across online can be difficult. By deriving strategies from social psychology truths, marketers can get creative and influence buyers‘ decisions more effectively, even on a medium that‘s as impersonal as the Web.
Remarketing is the process of bringing previous visitors back to your website to finish the conversion process — otherwise known in B2B as filling out a form. Research shows remarketing converts up to 50% more traffic than search campaigns, which subsequently converts only 2% of users. Here are 3 things to consider when optimizing your B2B remarketing campaigns.
Some technological innovations have transformed our daily habits, and among them are food delivery apps. These are applications that allow you to order your favorite food from your smartphone and have it delivered straight to your doorstep within minutes.