Marketing

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How to Hire a Marketing Agency for Your Business
Digital Marketing Trends 2022

Marketing

8 min read
Not Just Another Digital Marketing Trends 2022 PostIt’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.
Andrew WardenDec 21, 2021
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Mobile Marketing Lessons From 5 Smart Food Delivery Apps
What Would You Change in Digital Marketing

Marketing

6 min read

Expert Confessions: What Would You Change in Digital Marketing?

At the end of last year, HubSpot posted its “2015 State of Inbound Report,” which discussed the most common challenges that marketers face. According to this report, marketers’ biggest stumbling block is often proving the ROI of their marketing activities. But they also face some other challenges, like the fact that digital marketing is constantly evolving.
Anna LebedevaJul 27, 2016
Seven Deadly Sins of Marketing

Marketing

6 min read

How To Use the Seven Deadly Sins of Marketing

Pride, envy, wrath gluttony, lust, sloth and greed. Intense, right? When we think of the seven deadly sins, we generally think of trying to avoid them. But what if you could use them to your advantage, strategically and meticulously turning views of your ad into clicks, leads and customers?
Paul KlebanovJul 22, 2016
Audience Marketing Platforms to Your Advantage

Marketing

4 min read

Crowd Control: How To Use Audience Marketing Platforms to Your Advantage

Audience platforms are expanding in ways that have allowed them to surf beyond their environments and into the broader web. The Atlas of the Social Media scene, Facebook, has turned the practice of connecting with the right audience on its head. Initially, Facebook’s advertising capabilities limited marketers to just display advertising that was served based on Facebook profile data.
John ConnollyJul 13, 2016
Effective Digital Marketing Strategies

Marketing

13 min read

Effective Digital Marketing Strategies #Semrushchat

Digital marketing continues to evolve. Strategies that were effective yesterday might not be so beneficial today. In the fast-changing online environment, it’s important for marketers to learn the right techniques to succeed. An effective digital marketing strategy is essential for any online business to take advantage of its many marketing opportunities.
Liza VoronkovaJul 11, 2016
Content Creation Guide for Event Marketers

Marketing

7 min read

The Smart Content Creation Guide for Event Marketers

Are you an event marketer with a limited budget? Content marketing is one of the most effective tactics for driving new customers, in this case, new event attendees. And you can create a content marketing plan rather easily. Here are some innovative ways to generate valuable content without having to spend long hours writing and without hiring extra staff members.
David EpsteinJun 08, 2016