Marketing

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How to Hire a Marketing Agency for Your Business
Digital Marketing Trends 2022

Marketing

8 min read
Not Just Another Digital Marketing Trends 2022 PostIt’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.
Andrew WardenDec 21, 2021
sem marketing
email marketing
How Marketers Can Get Maximum ROI from Digital Marketing

Marketing

7 min read

How Marketers Can Get Maximum ROI from Digital Marketing

Companies worldwide invest a significant amount in online marketing in the attempt to achieve their ultimate goal — to maximize profit. Return on Investment (ROI) plays a central part for businesses in deciding whether to continue marketing campaigns further. As a business owner, you too have invested in online marketing with an aim to achieve high ROI and success.
Ruchi PardalMay 27, 2016
Essentials of High-Performing Email Marketing Programs

Marketing

7 min read

Essentials of High-Performing Email Marketing Programs

What is a good email? Can we name any true examples of good emails? Ever so often, we ask ourselves this very question. But sometimes we omit a question that may be even more important — how can we measure effectiveness of our emails? It’s difficult to accomplish this task without figuring out what the main goal of your email marketing campaign is and which metrics you should use to track its effectiveness.
Elena TerentevaFeb 17, 2016
How 20th Century Fox Innovated Their Marketing Strategy

Marketing

5 min read

Digital Marketing for Deadpool: How 20th Century Fox Innovated Their Marketing Strategy

Deadpool, AKA the “Merc with a mouth,” is the latest comic character to rise to the big screen from Marvel Comics. The character was created by writer Fabian Nicieza and artist Rob Liefeld in the early 90’s during their run on the New Mutants title. Since then, Deadpool has spawned multiple solo titles and crossovers with almost every Marvel character imaginable.
Patrick WhalenFeb 12, 2016
Targeting Millennials
6 Countries You Should Be Target Marketing

Marketing

2 min read

6 Countries You Should Be Target Marketing

Most companies choose to begin domestically. They’re comfortable with the culture and they have a general idea of the strategies, products, and services that people in their homeland prefer. However, for most companies the goal is expansion, and entering an international market is a great way to do that.
Larry AltonOct 06, 2015
5 Marketing Techniques To Attract More Local Customers

Marketing

2 min read

5 Marketing Techniques To Attract More Local Customers

Competing with superstores and chain businesses has long been the bane of a small business owner’s existence. But with the rise of the “buy local” movement, these business owners are finding that customers are more and more interested in reinvesting in their community. In order to tap into this growing segment of the population, you can use these five marketing techniques to attract more local customers.
Megan TotkaSep 16, 2015