logo-small logo-small_halloween

Marketing

What aspects of graphic web design does Google measure? How will future developments to artificial intelligence change SEO? How can you optimize your site for 2017 and improve your SEO with an inspirational website design?
Developing a successful marketing campaign is not always easy during the holiday season. Marketers, especially franchise marketers, can use this energy to target a local audience. This is really the time of year to get creative with local campaigns and think outside of the box.
Appearing as a Google Answer in what is commonly referred to as position zero can be a great way to leapfrog your competitors to the top of the SERPs, and capture as much traffic as possible. Kevin Gibbons shared a go-to actionable plan that you can use to get started with using SEMrush to help you get your content featured on Google Answer boxes too.
Being an entrepreneur is not as easy as business books portray. Here are 5 important lessons that I‘ve learned from experience as a startup entrepreneur that you can take with you in the new year.
To help you plan your must-visit marketing events calendar in 2017, we’ve asked experts from many different countries to give advice on local events that are absolutely worth visiting.

Best marketing techniques and insights

SEO
We invited Nathan Hague to our SEMrush Chat. Nathan is a software and YouTube marketing expert, and the director of AustraliaWOW!. He and our other chat participants shared great insights into YouTube video optimization.  
Holiday Email Marketing Look Book to boost your ecommerce sales this holiday season.
The truth of the matter is, it doesn’t matter how many Google Analytics tutorials you watch—it’s hard to match the knowledge and experience of a person or marketing agency that has been professionally trained in working in Google Analytics and understanding not only how to see results, but how to setup different Analytics Goals and metrics to show you the results that are most impactful.
After you identify the right influencers for your brand, define the type of content you want them to create, and set objectives, you need to put the proper parameters in place to measure the results. How do you measure? Why is the said metric important? What tools do you use? We’ll tell you here.
Discover the 5 reasons why any growth hacker needs to use SEMrush. Understand the basics on how to spy on your competitors, how to find profitable keywords, and more.