Public relations (PR) is important for businesses to help craft their public persona. Learn more about what PR is and how it can help you business.
How to create a perfect pitch
Online Reputation Management guide
10 Ways To Increase Brand Awareness Fast - "BRAND" sits atop a pedestal while microphones, a megaphone, and social icons surround it
How to Set, Track, and Reach Digital PR Goals | a hand holding a smartphone with icons representing connectedness
Man with headphones on surrounded by images representing email, mobile, website, analytics - on a purple background.
What is share of voice and how can you measure and increase it? A man about to press a big button. Bar and pie charts behind him.
The Ultimate Guide to Digital PR (+ Tips & Tools) Blog image on a blue background shows an arrow in the middle of a target, on top of a mobile phone.
What Is Digital PR
Cold Email Outreach Templates


17 min read

7 Cold Email Templates To Boost Your Outreach

In this guide, we share 7 cold email templates that you can take, edit, and use to increase the success from your outreach efforts and share best-practice for using the tactic. Whether you‘re using cold emailing to build links, generate leads or ask someone for a favor, we‘re here to help make the approach more effective.
Erika VarangouliMay 28, 2020
Brand SERPs You Really Should Be Tracking


5 min read

Brand SERPs You Really Should Be Tracking (and Improving)

Search queries in the SERPs for your brand should be tracked, evaluated, and improved. {Brand} SERPs are your new Business Card for prospects, investors, partners, clients, journalists, job candidates, readers, subscribers... but also represent Google‘s opinion of you. You really should be paying close attention. Why? Read on.
Jason BarnardJun 07, 2018