Original Research

S&P 500 Companies Overview by Semrush
Popular Online Marketing Keywords
How Are Companies Looking for Digital Marketing Services
How Experts Measure Writing Quality & Content Performance
How Experts Measure Writing Quality & Content PerformanceContent marketing requires investments. Outsourcing content itself means spending up to even more than $30K every month. And there are also other aspects that are crucial to spreading the word about content and are not costless: SEO, PPC, social media, etc. So, how can you know your content was worth investing in? By measuring its performance.
Jakub ZielinskiJan 20, 2022
Top 11 Challenges of Content Outsourcing

Top 11 Challenges of Content Outsourcing

If you want to be an excellent content provider, you’ll need to be aware of the difficulties associated with content outsourcing. At the same time, you’ll need to make sure not to repeat them when offering your services. Read on to learn about the top 11 challenges of content outsourcing. Then discover 6 concrete actions content providers can take to keep improving their services in the future.
Jakub ZielinskiDec 21, 2021
Search Knowledge and Advanced Search Methods
Semrush World Data Trends: 2021 Year in Review

Semrush World Data Trends: 2021 Year in Review

By analyzing online searches and websites‘ statistics, Semrush has taken a look at the 2021 year in review, showing what the world cared about most. Discover world data trends of 2021 in this study: headlines, fashion trends, celebrities, politicians, sports events, entertainment options and more.
Jana GarankoDec 06, 2021
Everything You Need to Know About Core Web Vitals: The Most Common Issues and How to Overcome Them

Everything You Need to Know About Core Web Vitals: The Most Common Issues and How to Overcome Them

With the Core Web Vitals Update already here, you have no choice but to improve your score for all three metrics — CLS, LCP, and TBT — to show Google that your pages provide the ultimate user-friendliness and deserve those rankings. Our new study, which covered a lot of ground and revealed key insights, provides clear guidance to support your optimization efforts further.
Aoife McIlraithNov 17, 2021
Black Friday 2021 Study: Key Trends, Shifts, and New Lessons for Marketers
State of Content Ops & Outsourcing Report 2021 — How Businesses Scale Content