6 min read
[Research] The Top Marketing Keywords for Agencies in 2022Which digital marketing keywords should your agency target this year? Find out in our in-depth list, broken down by service, industry, and type.
Kate ChurkinaJan 25, 2022
Original Research
8 min read
[Study] How Are Companies Looking for Digital Marketing Services?How do your future clients search for marketing agencies? We examined the top 100 keywords related to “marketing agency” by volume to find out.
Shannon O‘SheaJan 21, 2022
8 min read
How Experts Measure Writing Quality & Content PerformanceContent marketing requires investments. Outsourcing content itself means spending up to even more than $30K every month. And there are also other aspects that are crucial to spreading the word about content and are not costless: SEO, PPC, social media, etc. So, how can you know your content was worth investing in? By measuring its performance.
Jakub ZielinskiJan 20, 2022
10 min read
Top 11 Challenges of Content OutsourcingIf you want to be an excellent content provider, you’ll need to be aware of the difficulties associated with content outsourcing. At the same time, you’ll need to make sure not to repeat them when offering your services. Read on to learn about the top 11 challenges of content outsourcing. Then discover 6 concrete actions content providers can take to keep improving their services in the future.
Jakub ZielinskiDec 21, 2021
5 min read
Survey: How Search-Savvy Are Americans?
Are you in control of your search results, or are you at the mercy of the algorithm? Read about how using advanced search methods can help you get the results you are really after.Elizaveta PavlovskayaDec 09, 2021
16 min read
Semrush World Data Trends: 2021 Year in Review
By analyzing online searches and websites‘ statistics, Semrush has taken a look at the 2021 year in review, showing what the world cared about most. Discover world data trends of 2021 in this study: headlines, fashion trends, celebrities, politicians, sports events, entertainment options and more.Jana GarankoDec 06, 2021
14 min read
Everything You Need to Know About Core Web Vitals: The Most Common Issues and How to Overcome Them
With the Core Web Vitals Update already here, you have no choice but to improve your score for all three metrics — CLS, LCP, and TBT — to show Google that your pages provide the ultimate user-friendliness and deserve those rankings. Our new study, which covered a lot of ground and revealed key insights, provides clear guidance to support your optimization efforts further.Aoife McIlraithNov 17, 2021
20 min read
Black Friday 2021: Key Trends, Shifts, and New Lessons for Marketers
We analyzed the most prominent ecommerce websites, most popular Black Friday products, and most popular searches globally, and took a closer look at top Amazon products to uncover the latest trends and shifts in consumer online behavior which may affect Black Friday 2021 deals.Jana GarankoNov 11, 2021
4 min read
State of Content Ops & Outsourcing Report 2021 — How Businesses Scale Content
How do companies create their content — internally, externally, or in a hybrid model? If they outsource, where do they go and why? How much money do businesses spend on outsourcing content writing? Answers to these and many other questions are right there — in the State of Content Ops & Outsourcing report.Jakub ZielinskiNov 10, 2021
6 min read
The Hooks of Viral TikToks
This study digs into the first few seconds of hundreds of viral TikTok videos, seeking to find what it is that grabs and holds our attention to keep us watching.Elizaveta PavlovskayaNov 09, 2021