19 min read
A Guide to the Best Advertising Platforms for Your BusinessFind the top advertising platforms to reach your target audience and boost your business‘s online visibility.
Sydney GoApr 17, 2024
Paid Advertising
Paid advertising is a powerful way to promote your business online. Explore our resources and discover effective strategies from advertising experts to maximize your ROI.
11 min read
What Are Impressions on Google Ads and Are They Important?Learn what impressions are on Google Ads and why they matter for your online advertising campaigns.
Sydney GoMar 28, 2024
18 min read
26 Types of Digital Advertising: The Ultimate ListFrom search and social media ads to mobile ads, learn about various types of digital advertising campaigns.
Asif AliMar 27, 2024
21 min read
The Ultimate Guide to Google Ads Bid Strategy (with Examples)Discover the best Google Ads bid strategies. Learn from practical examples to optimize your campaigns.
Sydney GoMar 26, 2024
9 min read
9 Common (and Costly) Google Ads Mistakes and How To Avoid them
Think you know how to set up the perfect Google Ads campaign? Let’s take a closer look at 9 common Google Ads mistakes that most new campaigns fall prey to and discuss how you can avoid them. See if you are making one of these deceptively common mistakes, and learn strategies and techniques to fix them.Shirish AgarwalAug 17, 2018
4 min read
How To Set Up and Implement DSA Feeds in AdWords
If you have a large website, poor URL structure, or are just looking for a way to better target users with your DSA campaigns, this blog has all the information you need. I am going to show you how to set up and implement DSA feeds to give you an easy option to implement complex DSA targets. I will also review the tools I use to make this job easier.Joe MartinezMay 01, 2018
8 min read
5 Advanced Display Remarketing Strategies
One single ad isn‘t enough. People visit websites multiple times before they buy, which is why remarketing is such a vital channel. I have covered 5 advanced display remarketing strategies that go beyond a simple 30-day remarketing campaign and you can implement them today.Byron Tassoni-ReschNov 21, 2017
12 min read
How To Optimize a Remarketing Campaign That Delivers
Whether we like it or not, remarketing is all around us. Although the concept of remarketing can take many different forms, the message is typically a reminder to complete an action or to present new, personalized content to help prompt a buying decision. Find out all you need to know and do to optimize an effective remarketing campaign that generates ROI.Chaitanya PatelOct 30, 2017
5 min read
6 Most Common Errors of Google Merchant Center Account and Their Fixes
Google is the leading search engine with over 40,000 search queries every second on average, which translates to over 3.5 billion searches per day. Product sellers and ecommerce companies need to avoid errors in their Google Merchant Center account. Find out how to avoid 6 of them in this article.Harsh NaikOct 13, 2017
5 min read
ABC of Fixing AMP Validation Errors With Semrush
Since Semrush Site Audit report includes the results for accelerated mobile pages, you can find out the AMP situation on your website at any moment.Darina AndronovaSep 19, 2017