7 min read
What Are Rich Snippets? How to Get Rich Snippets for BeginnersRich snippets (also known as rich results) are Google search results with additional information attached.
Shelley WalshApr 14, 2023
SEO
Search engine optimization is the backbone of any digital marketing strategy. From SEO basics to keyword research to link building, we’ll cover everything you need to know to craft an organic search strategy for your website.
13 min read
8 Google Maps Marketing Tactics to Drive Local BusinessUse these Google Maps marketing tips to get your local business ranking higher in Google Search and Maps.
Rachel HandleyMar 30, 2023
11 min read
12 SEO Tips to Boost Your Organic Rankings & TrafficTry these 12 essential SEO tips to improve your rankings and organic traffic.
Connor LaheyFeb 04, 2022
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12 min read
Why Google’s 10 Blue Links Will Have to Go (Eventually)What does the future hold for the Google SERP? Here’s a look at why the way Google goes about showing organic results might undergo serious renovations in the not too distant future.
Mordy ObersteinJan 24, 2022
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2 min read
Benefits of the Cost Per Click Advertising (CPC) Model
The key to successful performance of any online business is to find a source for highly targeted audiences and getting as many potential customers as possible at the lowest price. In most cases, cost per click advertising would perfectly suit the method for achieving this goal and attracting relevant visitors to any website at a very affordable price per visitor and on very beneficial conditions.SEMrush BlogMay 21, 2013
3 min read
How Much Does a Keyword Cost? Check Keyword Prices before Launching AdWords Campaign
Businesses online are looking to increase their customer base and maximize their sales potential. For this, they need to advertise their products and services across the internet. Google AdWords remains one of the foremost platforms for marketing your business online.SEMrush BlogMay 16, 2013
3 min read
The Benefits of Google Analytics and Google AdWords Certification Programs
The importance of Google Analytics and Google AdWords has grown in leaps and bounds over the years. Today, any online marketer who wishes to transcend the search engine rankings has to make use of these two services offered by Google. And for good reason too.SEMrush BlogApr 25, 2013
3 min read
Choosing Websites for Google Ads at the Google Display Network
The Google Display Network is a collection of websites on which you can place your business’ ads. There is a variety of ad types you can choose from. Furthermore, Google lets you be the captain of the ship with regards to selecting the websites your ads would be displayed on.SEMrush BlogApr 24, 2013
3 min read
How To Keep Keyword Density Natural and Avoid Keyword Stuffing
Keyword stuffing is the Lord Voldemort of the SEO world. It is one thing marketers try to stay away from as much as possible. There is a strong temptation to add as many keywords as possible to the content you have created. However, Google will pick you up on it sooner or later and you could face a hefty keyword stuffing penalty as a result.SEMrush BlogApr 15, 2013