14 min read
International SEO: Best Practices for Global Online SuccessLearn how to optimize your website for global search engines and reach new audiences worldwide with effective international SEO strategies.
Stefana ZarićSep 26, 2023
SEO
Search engine optimization is the backbone of any digital marketing strategy. From SEO basics to keyword research to link building, we’ll cover everything you need to know to craft an organic search strategy for your website.
11 min read
14 Content Marketing Metrics to Track for SuccessMeasure the success of your content marketing strategy with these 14 important content marketing metrics.
Ankit VoraSep 22, 2023
13 min read
Bing vs. Google: Comparing the Two Search EnginesUncover the history, features, data collection practices, and SEO requirements of Google vs. Bing.
Marilyn WilkinsonSep 22, 2023
7 min read
17 Best SEO Blogs & Bloggers to Follow in 2023The best SEO blogs include Semrush, Backlinko, Search Engine Journal, and Google Search Central.
Michelle OfiweSep 15, 2023
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5 min read
Increase Website Speed Using .htaccess
Are you challenged by slow page load times? You can shorten the time it takes to load your page and possibly improve your Google search ranking by altering your .htaccess file.What is an .htaccess file?An .htaccess file is a file used on Apache webservers to configure the server software.Chris SimmanceDec 22, 2020
4 min read
Best Practices for Content Delivery Networks (CDN) SEO
A content delivery network (CDN) definitely wins the SEO battle when it comes to page speed optimization techniques. Server location does matter a lot for search engine rankings and there are issues with internal web hosting. Plenty of discussions, how-to-guides and articles supporting CDN usage are already all over the Internet. So, let us not add one more to it.William JohnsonDec 11, 2020
6 min read
What Is Bot Traffic and How Is it Used to Scam Traffic Reports
No agency can guarantee you rankings or traffic, especially certain numbers or timelines. No one can predict Google rankings, algorithm updates, competitor activities and movements, or any of the other hundreds of factors that come into play with SEO. Here‘s how and why you should look out for bot traffic — especially if you’re paying a marketing agency expecting real, genuine traffic.Austin SandefurDec 04, 2020
10 min read
The Future of SEO: Understanding, Credibility, & Deliverability
Google (and Bing) use understanding and credibility to ensure that they guide their users quickly and simply to the best available result.Jason BarnardDec 03, 2020
10 min read
What Is Content Localization? How To Build a Strategy
Failing to localize a website‘s content is one of the biggest mistakes that marketers make when launching into new international markets, and in this guide, we‘ll help you to understand how you should approach localization as well as when it makes sense to do so and the reasons why it‘s so important.Martin KuraDec 01, 2020
14 min read
Ways to Build Expertise, Authority, and Trust to Boost your SEO
On last Wednesday’s #SEMrushchat, 20-year digital marketing veteran Sherry Bonelli discussed how brands can build a reputation with well-researched content, and in the process increase their visibility on search engines.Maria KalyadinaNov 25, 2020