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SEO

SEO is often called the backbone of any digital marketing activity. In this category you can find useful and interesting articles on Search Engine Optimization written by experts for experts.

SEO
SEO seems to be an evolving game of cat and mouse. Sure, the tactics used change, but the goal of upping your rankings is constant, and achieving that goal is often like trying to catch a very small, quickly moving mouse. Some people may have read up on the trend – SEO is dying  and while you may be convinced of it, the 1400% growth I achieved in simply 4 months by strictly adhering to white hat tactics demonstrates otherwise.
SEO
Every day, marketing professionals deal with mistakes. When you write an e-mail, you do a grammar check before sending it; when you find a mistake in your report, you recount it; when you see gaps in your quarterly results, you create a plan for filling them next quarter.This is what we do every day – checking, redoing and improving.
SEO
Ever since I became involved in the SEO industry, my focus has always been on content. I didn’t come to the industry from a communication background (although I’ve always loved reading and writing), and didn’t hear SEO ‘gurus’ or ‘masters’ all saying that you need to focus purely on great quality content (in fact, it was usually the opposite — huge volumes of backlinks are good, mmkay!).Yet I’ve always had this belief that content plays a vital role in SEO.
SEO
Every local business needs a local SEO strategy. Do you have tested local SEO techniques in place for your local business? If you’re not, you’re not alone. Most of the local businesses that I meet with in a given month have not thought about their mobile SEO strategy let alone their local SEO strategy.SEO is a pretty complicated beast.
SEO
The technical side of SEO is something that I always find interesting and am always learning more and more about. Recently as SEO has developed, following Google’s Algorithmic developments, the technical side of SEO has become a much more important area of focus. You can tick all the On-Page SEO Checklist boxes and have the most natural and authoritative link profile but compromising on the technical areas of your sites SEO strategy can render all that effort useless.

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SEO experts share their knowledge in different fields of Search Engine Optimization

SEO
The first step to ranking in search engines is to have a webpage that is optimized with great SEO practices. Building your webpage to be SEO-friendly is an art and that is why we want to provide you with this in-depth look at the anatomy of a perfect SEO page from head to toe. You see what I did there?The basis of this article centers around being able to rank higher in search engines, and to do that, you have to pick the correct keywords to rank.
SEO
Not everyone has the technical knowledge necessary to properly optimize WordPress. When thinking about search engine optimization, it seems like the rules keep changing every few months. With this in mind, many new blog owners have no idea what to do. Many of the tutorials online will tell you contradictory things, so who can you trust?While there are so many mistakes that can negatively impact your on-page SEO (and even your off-page SEO), some are much more common than others.
SEO
Great content ideas can come out of nowhere – in the shower, while you’re out jogging, watching the TV – but having flashes of inspiration isn’t really a solid content marketing strategy.To make content marketing work and produce positive SEO results, the key is consistently finding the right topics to write about, and that means having a proactive plan to find new ideas on a regular basis.
SEO
When entering a new market with a new website, you are chasing the best keywords for every single search.While building your list of the most relevant search terms, keep in mind: At this very moment, your competitors are doing the same! Moreover, your strongest online rivals have already ranked not only on the first page of a search engine results page, but in its top positions.Do you have any chance of overrunning your competition? Definitely, yes!Just be careful when choosing your keywords.
SEO
Many small business owners are aware of the importance of SEO marketing, but may wonder if it’s really worth the investment. While pleasing your readers is most important, optimizing that same content for search engines can significantly boost your brand’s visibility and bottom line. Here are a few suggestions to put those pesky algorithms to work for your business.

Expand your knowledge

SEO experts share their knowledge in different fields of Search Engine Optimization

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