Submit post

SEO

SEO is often called the backbone of any digital marketing activity. In this category you can find useful and interesting articles on Search Engine Optimization written by experts for experts.

SEO
Having SEO knowhow is one thing, but being able to implement this knowledge effectively is on a completely different level. The right information does wonders for running a successful SEO strategy.With my experience in SEO, I’ve discovered and experimented with a variety of tools that have each used different techniques for improving the way you approach SEO. While few have stood the test of time, there are a particular few that I am constantly going back to.
SEO
With Google coming out with its new international targeting feature, I’ve seen more poorly implemented Hreflang annotations than good ones.These 5 easy steps will help you avoid mishaps and implement Hreflang tags correctly across your multilingual website.
SEO
A warning to SEO agencies involved in digital marketing: the online trend is to offer more user control. Here’s an indicator.Gradually we’re passing the age of television advertisements. Last year cable television spots were outspent by online ads, and Forbes declared we’d embarked into the age of paid digital, where advertising is now worth over $42 billion dollars, or almost two-thirds of the approximate $66 billion dollars spent on cable and broadcast television combined.
If traffic to your website has been falling, your search engine rankings may be the cause.Updates rolled out by Google over the past few years have caught many website owners off guard and SEO activities that once helped websites to rank better can now earn you a penalty. Here are seven of the SEO practices you should stop instantly.
SEO
Headlines are to your blog posts, as covers are to books. Everyone tells you not to judge a book by its cover, but they do it anyway.Everyone also judges your blog posts by their headlines.Why wouldn’t they?There’s more content published than ever before, and people scan headlines to see if something is actually worth their time to read.So it makes sense that writing the best headlines has never been more important: Last month, 6 million posts published on WordPress alone. That’s like 1.

Expand your knowledge

SEO experts share their knowledge in different fields of Search Engine Optimization

SEO
What is Search Engine Saturation?Search engine saturation is the amount of space that search results occupy on a single search engine result page (SERP). This includes everything from images and advertisements to organic results.Search engine saturation is a tactic used not only in lieu of high ranking results, but also in conjunction with them; providing the searcher with multiple opportunities to reach your site.
SEO
Location, location, location!This is one of the quintessential business statements that is as true today as it was when it was first uttered. The difference between then-and-now is the context for why it’s still true.Originally it was meant to describe the natural foot traffic of a city. If your retail operation was off the beaten path, there would be no foot traffic, and thus none of that traffic would ever convert to customers.
Backlink auditing has been a vital tool in any good online marketer's arsenal for a good number of years now. It’s a diverse practice that can be utilized throughout a campaign for various reasons, whether that be proactive clean up, penalty recovery, or competitor analysis.Auditing your own, a client’s or a competitor’s, backlink profile is all well and good. But without a complete dataset, you could be wasting your time and effort and not getting the results you really desire.
SEO
SEMrush offers a wide range of functions for analyzing webpages and their performance in search engines. In this article, I am going to explain how you can perform an SEO audit with SEMrush tools and identify opportunities for optimization, as well as how you can determine how your competitors are doing.For this analysis, we’ve chosen to look at the Spanish version of Samsung.com and see how it is applying Google-quality guidelines.
SEO
I’ve done a few pieces about Budweiser, particularly related to their over reliance on ads and generally poor social media presence. This is a company that has seriously faltered in the internet age.Growing up, Bud was the biggest beer in the world and the king of TV. They were known for their clever ads, like the talking frogs.However, when social media exploded, Bud never adapted.

Expand your knowledge

SEO experts share their knowledge in different fields of Search Engine Optimization

Featured tags

Send feedback

Your feedback must contain at least 3 words (10 characters).

We will only use this email to respond to you on your feedback. Privacy Policy

Thank you for your feedback!

Community Ranking System

Our SEMrush community rank reflects the level of your professional recognition in our community. We value quality contributions, so highly ranked members will get valuable incentives. Take part in discussions, write posts and speak on webinars, be friendly and helpful, and you will eventually get to the top of the ladder.

  • Newcomer
    Either just recently joined or is too shy to say something.
  • Enthusiast
    Occasionally takes part in conversations.
  • Helper
    An experienced member who is always happy to help.
  • Master
    A veteran community member.
  • Pro
    Asks great questions and provides brilliant answers.
  • Expert
    Provides valuable insights and adds depth to the conversation.
  • Guru
    A bearer of digital marketing wisdom.
  • Superstar
    Knows everything… well, almost.
  • Legend
    Getting here is not easy at all!