Keyword Research

get rid of trending searches
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Types of Keywords
The Four Types of Keywords (and Why They Matter)There are four main types of keywords: commercial, transactional, informational, and navigational. In this breakdown, we‘re going to identify what these types are with a short summary of each type. Then, we‘ll help you get started on performing keyword research with our Semrush keyword research tools.
Connor LaheyNov 11, 2021
Top Trending Google Searches
Top Trending Google SearchesWant to know what the most searched Google keywords are? We compiled a list of the 100 top trending searches and most Googled questions. Data was taken from our database of 20 billion keywords in October 2021 and covers the US and Global search volume for Google search terms.
what are buyer keywords
keyphrase or keyword

Keyphrase or Keyword: Is There a Difference?

When you‘re determining your keywords and keyphrases, it‘s important that you‘re doing the right research to determine your needs. Both are different, but a good SEO strategy ties in both to ensure you‘re showing up for searches that matter to your business or organization. Read through our breakdown of keywords and keyphrases for more information.
Connor LaheyJan 29, 2021
local seo keyword research

Keyword Research

20 min read

How to Do Local SEO Keyword Research

You can spend a little bit of time doing local keyword research and get some top-level information rather quickly, or you can go deep and get just about everything you can think of for a full-fledged strategy. In this post, I‘ll help you develop a local SEO keyword research guide to set you up for future success.
Blake DenmanJan 28, 2021
what are semantic keywords

What Are Semantic Keywords? SEO for Beginners

Learn more about semantic keywords and why they’re an important part of any SEO strategy. In this guide, we‘ll break down what semantic keywords are and how they help support your content creation. We‘ll even give you some tools that can help you with your research, so you can find semantically related keywords.
Erika VaragouliJan 28, 2021
Keyword Strategy

Keyword Strategy: How to Get the Basics Right

Keyword research on its own isn‘t enough, and you need to take the time to put in place a solid keyword strategy for your business. It‘s as simple as that, but something that‘s often overlooked, and in this guide, we‘re going to dive deep into what this is, why you need one and how to get the basics right.
Erika VaragouliJan 27, 2021
What Are LSI Keywords

What Are LSI Keywords and Why They Don't Matter

LSI keywords are a point of contention within the SEO community, and it’s easy to get confused about what these are and whether they’re something that actually helps your website to rank higher on Google or not. And in this guide, we’ll take a deep dive into the topic and answer commonly asked questions.
Connor LaheyJan 27, 2021