How to Use Google Trends to Compare Search TermsGoogle Trends is a powerful tool to understand keyword popularity over time, create relevant content, and publish them at the right time. Learn how to use it to improve keyword research and create evergreen content with Semrush.
The Four Types of Keywords (and Why They Matter)There are four main types of keywords: commercial, transactional, informational, and navigational. In this breakdown, we‘re going to identify what these types are with a short summary of each type. Then, we‘ll help you get started on performing keyword research with our Semrush keyword research tools.
Top Trending Google SearchesWant to know what the most searched Google keywords are? We compiled a list of the 100 top trending searches and most Googled questions. Data was taken from our database of 20 billion keywords in October 2021 and covers the US and Global search volume for Google search terms.
Keywords are the heart and soul of an online marketing campaign, and so you need to pay special attention to the ones you choose. Most of the keywords being entered into Google and other search engines trigger both organic and paid results: However, despite the SERP (search engine results page) being the same, you need to take different approaches when searching for SEO and PPC keywords.
In this video, Ross Tavendale has some great insights for you about Keyword Cannibalization. He explains the problems that could arise, how to determine if Keyword Cannibalization is a problem, which tools you can use, and how to evaluate issues.
Need to learn a fast way to review tons of keyword categories and break them down into smaller and effective chunks? This week in Weekly Wisdom Ross Tavendale will review super fast keyword research strategies anyone can use. See the step-by-step instructions in the tutorial video and get started today.