Keyword Research

Read our blog posts about keyword research to get a better idea about how to optimize your site and plan your keyword strategy.
search terms
Keyword Research Guide for SEO
Top Trending Google Searches
Avoiding Zero-click Searches to Get More Traffic
Where Should Keywords Sit In the Editorial Process?
Keyword Research Challenges
5 Ways To Find New Keywords

5 Ways To Find New Keywords

One of the best ways to find new keywords is the Google AdWords Search Term Report. However, it’s not the only way. The Search Term Report shows what search queries triggered your ads and if they are not added as keywords yet, you can add or exclude them right then and there.
Keyword Opportunities

Keyword Opportunities: 4 Tools That Will Open Your Eyes

Finding keyword opportunities is becoming more and more difficult, with the markets we work in becoming even more competitive. I recently wrote a post that went through my five steps to spotting keyword opportunities using a piece of campaign management software, but there are lots of tools that can help you to spot keyword opportunities.
Daniel BianchiniMar 10, 2015