All articles for Social Media
Facebook recently announced that mobile advertising represented 84 percent of its revenue and that its “mobile-only” users reached 1 billion. To accommodate those users, the company earlier this year released new tools to create, test, share, and review mobile ads in order to make advertising efforts on its platform as effective as possible for brands and marketers.
There is no better time for big brands to make the most out of their social media activity than at Christmas. Brand giants start their pursuit of customer’s attention, using all available social media channels to advertise their product as the perfect gift. We, at SEMrush, have brought into play our powerful SEMrush Social media tool to analyze brands’ Christmas social media activity period and present you with the Xmas Fight Winning Brand.
Top businesses will look at the metrics of the social media activity, and use it for decision making and business planning when moving forward in 2017. What metrics you use could differ from business to business, but the following pointers list metrics that must be tracked for you to get the best results from your social networking, gaining more exposure and sales.
Building trust on social media is quite similar to building credibility in the real world. You have to be accountable, transparent and authentic to build a strong brand on social media. This article is a simple guide for new businesses to build a reliable brand using insanely competitive social media platforms.
To discuss advanced video marketing techniques for SEO and social, we invited Ryan Stewart, a digital marketing consultant, an SEO and video marketing expert, and the founder of WEBRIS and Laces Out, to our SEMrush Chat. Ryan and our other chat participants shared their experience and great insight into advanced video marketing.