Social Media

What is social media marketing? How to start your first social media campaign? How to use social media wisely to outperform your competitors? How to use benefits of social media to outfit your competitors? Here you’ll find all the answers you need to improve your social media marketing: ideas for engaging posts, tool overviews, actionable tips from industry experts and a lot more.

Billions use social media everyday, and millions of marketers are helping businesses grab customers via social. So how do you stand out? And how do you beat your competitors? Coming up with content that is more effective than your competitors’ is not easy. You have to know which types of content worked best for them and you need to see where they failed – this is where competitive analysis comes in, and SEMrush can help you with that.
How much impact did that last tweet have on your marketing campaign? Did that Facebook ad really get you results? Last week #semrushchat participants discussed the most pertinent questions surrounding social media marketing.
Some of your best content on Instagram? Is not that bad idea for a brand? Find out why it might be one of your best marketing options and see all multiple strategies you can use to reach the audiences that won‘t just like your content but will also buy from you as well. This is a detailed how-to post for content marketers and businesses. Check it out!
Growing your Instagram business account takes weekly grooming. This guide will help your brand optimize, socialize and publicize your brand for Instagram success. Whether it‘s auditing your profile, creating the most eye catching aesthetic, writing a caption, scoping out the competition or finding the perfect hashtags for your audience, check this out for an Instagram marketing pick me up.
To help walk us through the process of making search and social work together, expert and head of social analytics at Adobe Joe Martin joined us to explain how exactly you can set up search-social campaigns for best success. Our chat participants also offered a lot of helpful hints and tricks you can start using today. Check them out!
We live in the information age, and what you say or do online can have a massive effect on how people perceive your business. There are some actions you should take on social media platforms, as well as some things to avoid, to make sure that you don‘t needlessly offend your audience or erode hard-won trust in your business.
Curious about what chatbots are and how you can get on board in 2018? Read to find out the basics and how to get started!
LinkedIn is the most popular professional networking site, but despite this, it is often an incredible source of untapped potential. Many people don’t know how to use LinkedIn correctly to help them promote themselves or their businesses, and it is a massive lost opportunity. In our recent #SEMrushchat we got tips and strategies that you don‘t want to miss!
The festive battle for consumers’ hearts and minds can be harsh. Businesses bring into play all resources they have to make their marketing campaigns as effective as possible. We decided to analyze several brands’ pre-holiday social media activity to reveal the Xmas Fight Winning Brand of 2017 with the help of our powerful SEMrush Social Media Tracker tool.
A hashtag can be used to market new campaigns and products, run contests and competitions, request fans to provide input regarding a new company development or to link a brand to a famous news story or item. Learn how to run hashtag campaigns and market your brand on social media in no time.