Social Media

What is social media marketing? How to start your first social media campaign? How to use social media wisely to outperform your competitors? How to use benefits of social media to outfit your competitors? Here you’ll find all the answers you need to improve your social media marketing: ideas for engaging posts, tool overviews, actionable tips from industry experts and a lot more.

At SEMrush, could not resist giving gamification a try. What we have seen was a huge success and great outcomes for both our users and our brand. So, check out our guide on what things you need to consider, how to plan, what to avoid, and how to measure success with gamification.
SEO
SEO and Social Media Marketing can be planned and executed separately, but they are far more effective if used in conjunction with one another to enhance your efforts. In the #SEMrushchat this week we discussed the relationship between the two areas and got tips on how these fields can complement each other.
Since LinkedIn is still evolving from an advertising perspective, creation and setup of Lead Gen campaigns for the first time can be overwhelming for beginners. However, this step by step guide will help you set up your LinkedIn Lead Gen campaigns with ease.
Social media isn‘t just for connecting with family and friends anymore. Social media networks have transformed into solid platforms to help build business relationships and companies are now using social media channels to establish their brand voice, increase their reach, build their brand, and expand their customer network.
Grasp the art of planning your activities in such a way as to achieve your goals in the time you were given! Setup and manage your posting schedule on Facebook and Twitter with the help of SEMrush’s Social Media Poster.
For those who work in event marketing or have clients that do, Facebook now allows advertisers to target people who have previously interacted with event listings and indicated that they were interested or going. Learn how to set up new event custom audiences and explore 15 ways to maximize your efforts in reaching, converting and even up-selling event attendees.
This post covers innovative social media marketing practices that are transforming the way marketing is done in the digital world, and how businesses can make the most of them.
A smart Facebook Ads audit will help you to discover the potential problems and improve your advertising strategy. To help you identify opportunities to boost your Facebook Ads performance, we invited Dennis Yu, Chief Technology Officer of BlitzMetrics to our SEMrushchat.
We recently ran a Facebook ad campaign for a client and found that over a five month period we had potentially reached the highest ad group frequency we had ever seen, 95.68. So how high can an ad frequency go and still convert?
Content can be overwhelming and you may not know where to start. A competitive analysis can illuminate your strengths and show you how to capitalize on opportunities your competition might be missing.