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ICYMI: Halloween, Google Analytics & AdWords Credit

Kathleen Garvin

Last week on the blog, we featured articles on search and social targeting during the Halloween season, GA basics for small business owners (and mistakes to avoid) and how to get a bonus AdWords credit.

Did you miss any of these stories on the blog? Check them out after the jump.

3 Mistakes Small Business Owners Make in Measuring SEO

Liz Lockard is a Google Analytics expert, and she's here to help you avoid some rookie analytics mistakes. Read her post, and find out how to sign up for her free email course.

Scaring Up Sales this Halloween: Search & Social Targeting

Seth Norris of ZOG Digital uses SEMrush to look at Halloween costume data, and writes about search and social targeting in this informative, seasonal piece.

How to Get Bonus AdWords Credit Thanks to Google

Learn how you can add more to your AdWords account, courtesy of Google! Mat Bennett of OKO Digital shows you the way.

Kathleen Garvin
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Asks great questions and provides brilliant answers.

Kathleen Garvin is an online editor and analytics wrangler for The Penny Hoarder, the largest personal finance blog. She's also a contributing writer for I Want Her Job and started a beginner-friendly digital marketing blog, The Maroon House. Kathleen is the former blog editor at SEMrush.
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