It has been a fantastic year for the Semrush blog, and that is because of our authors that provide invaluable data and information that our community and industry need. We know the time and effort it requires to create an outstanding piece of content, and we want to thank all of our authors that have contributed this year. 

Below we have a list of articles that offered fantastic information while also bringing in significant traffic, and having more engagement than the other posts — both in comments and on social media.

SEO

Taking Your Schema from Developer Led to Marketing Led
by Sarah Carling@SarahCarling

How To Add FAQ Schema to Any Page Using Google Tag Manager [Easy Guide]
by Rhys Davies@searchable_UK

The Semrush Website Migration Checklist 
by Nikolai Boroda

A Guide to the Biggest SEO Myths on The Web
by Bill Slawski@bill_slawski

How To Boost SEO With Question Keywords Optimization
by Joydeep Bhattacharya@seoforu

How to Improve Keyword Rankings with Internal Linking 
by Blake SmartLinkedIn

A Local SEO Citation You Never Knew You Had
by Tim Capper@GuideTwit

Why Google Isn’t Giving Update Advice Anymore
by John Warner@JCPWarner

Yes, an AI-Generated Blog Can Rank — And That’s Scary
by Kristin Tynski@kristintynski

A Guide To Using Google's New Speed Report Effectively
by Charlie Norledge@NorledgeCharlie

Voice Search Optimization: 7 Ready-to-Use SEO Strategies to Rank Better
by Himanshu Rauthan@himanshurauthan

Big Survey: 14 Link Building Strategies Professionals Choose in 2019 
by Marina SiradegyanLinkedin

Advertising

How To Create an Ecommerce Facebook Ads Strategy: A Case Study
by Valentina Turchetti@Valentina_85

The Ultimate Guide to Google's Custom Intent Audiences
by Kelechi Ibe@COXMG

How To Build A Winning Creative: An Analysis of Over 10 Million Native Ads
by Megan Morreale@MeganRoseM

A LinkedIn Ad Campaign Blueprint for Reaching B2B Leaders 
by Aaron Agius@IAmAaronAgius

A Guide To Boosting Google Display Network Performance 
by Ben Wood@iambenwood

How To Set Up a Display Campaign: an Interactive Checklist 
by Julia Olennikova@ole_julia

Top Paying AdSense Keywords and Best Adsense Niches for 2020 
by Elizaveta ShutovaLinkedIn

Content

7 Key Components of Useful and High-Quality Blog Content
by Jawad Khan@jawadalikhn

Text Analysis for Online Marketers 
by Elias Dabbas@eliasdabbas

Video Content Marketing for Growing Ecommerce Brands on Social Media 
by Hugh Beaulac@HughBeaulac

Podcasting Beginners Guide: How and Why You Should Start Podcasting 
by Matt Siltala@Matt_Siltala and Dave Rohrer@daver

How To Define Your Brand’s Tone of Voice: Infographics & Examples 
by Eugenia VerbinaLinkedIn

Google NLP API Tool: Optimize Your Content to the Next Level 
by M Aamir MursleenLinkedin

The Anatomy of Top Performing Articles: Successful vs. Invisible Content — Semrush Study 
by Alina Petrova@AlinaSEO

Social Media

How to Use Quora For Content Marketing and Keyword Research
by Ata Khan@xoobo

Influencer Checkup — How To Successfully Avoid Fake Influencers 
by Tony Tomov 

Semrush Social Media Events Calendar 2020 
by Tuiana Banz

Bonus Topics

How to Deal With a Negative Review Attack
by Jason Brown@keyserholiday

What Google Trends Teaches Us About When to Trust Data 
by Chris Lewis@clewsclues

Why the Agency Making Big Promises May Be Buying Bot Traffic to Your Site
by Austin SandefurLinkedIn

Video Marketing Crash Course
by Uzair Kharawala 

Again, we want to thank all of our contributors for their time and effort, and for teaching our community so much this year. We can't wait to see what kind of content 2020 brings.

Author Photo
Melissa FachUS Personality of the Year 2017 Winner and die-hard Star Wars fan. Herder of cats. Non-cook. Find me on Twitter @SEOaware.
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