SEMrush offers users the ability to select the type of account that best suits their individual needs. The three different plans that SEMrush offers are Pro, Guru and Business. Pro, Guru, and Business subscriptions are monthly recurring subscriptions. You can choose from this monthly option or an annual subscription to be billed year-to year. To upgrade your subscription, log into your SEMrush account, find your plan’s summary in your Profile and click the Upgrade button. You can also go to the Prices page and select the product of your choice.