Local SEO

Track your local rankings and get the big picture

Check how you rank in local search results and be sure your SEO efforts are paying off.

Alejandro Lopez de HaroJune 14, 2023less than a minute read

Do you have a local rank tracker working for you?

While some think that checking your local rankings is as simple as typing your keywords into Google and seeing where your business comes up, the reality is a little more complicated. For an accurate view of your local rankings, you’ll need a local rank checker to know for sure how well your SEO efforts are working.

See your true Google Local Finder rankings

Google Local Finder displays businesses close to the user that match their search intent («bookshops near me», for example). And with Semrush’s Local Listings Report, it’s easy to understand how you’re performing in Local Finder results. Choose up to five keywords to track, set your zip codes and let the tool do the rest.

With Semrush’s Local Listings Report you will clearly see how you’re business is performing in Local Finder results.

Go deeper with Map Rank Tracker

Semrush’s Map Rank Tracker tracks your local rankings directly on a map of the areas your business is targeting. The feature also helps you to check in on your competitors, allowing you to see how well you’re doing against them in each point of the Map Rank Tracker.

Learn how your business is performing in local rankings  with Semrush's Map Rank Tracker .

Why is Google local rank tracking important?

Only by knowing how you rank in local search results can you make the right decisions on how to optimize your local SEO strategy and increase your chances of gaining more online visibility. With constantly evolving algorithms and more people searching local keywords, your company's long-term success might depend on how well you rank locally.

Your Google rank in local search can increase your company´s chances of gaining more online visibility, and can have an impact on your longterm success.
Semrush Local is the ultimate solution for your local SEO strategy.
Local citation scan
  • Audit five locations per day.
  • See your status in the top directories.
  • Check your average rating for all reviews.
Basic Location
    All Free features plus:
  • Distribute business information to 70+ listings.
  • Suppress duplicates.
  • Consult user suggestions.
  • Track local rankings.
  • Manage your reviews.
  • Optimize for voice search.
Premium Location
    All Basic features plus:
  • Track your positions in Google Maps with Heatmap.
  • Respond to reviews directly from the interface.
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Semrush Listing Management offers huge value, not just in results, but in terms of saving money and time as well.


Preston Powell
Chief Marketing Officer at WebServ

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Frequently Asked Questions
How do I track local rankings?
How do I find my Google Business Profile ranking?
Is Local Pack the same thing as Local Finder?
What’s the difference between Google Local Finder and Google Maps results?
Should I buy a Listing Management premium plan to track my local rankings both on Local Finder and Google Maps?
Check your local listings for free