More Accurate Than Ever: Updates to UK Database Improves Search Volume Data

Our UK database is about to get an exciting update—one that will improve both the accuracy and reliability of our search volume data.  

What changed?

We’ve added new data sources to our machine learning algorithm, making it even better at consistently predicting search volumes.

Aside from a significant accuracy boost, the total size of the UK keyword database is set to increase by 45%. That’s a hike from 894 million to 1.3 billion keywords!

You may see a domain’s estimated traffic and keyword trend data fluctuate throughout April because of this rollout. 

Our goal is to give you all the tools you need to successfully plan your campaigns. With better data at your disposal, you can be confident in your SEO strategy.

Your SEO potential could be enormous! Look at the volume metric for any keyword in the Keyword Magic Tool to help plan your most profitable campaign yet. 

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 91,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.