SEMrush Sensor now gives you data on the Google ranking volatility of the exact keywords you’re interested in! That way you can quickly check what’s going on in Google search results in your particular niche and immediately take action.
To get this data, be sure you have a project set up in Position Tracking. Go to SEMrush Sensor and click on ‘Projects,’ where you can find a list of your Position Tracking campaigns.
The great news is that you can track ranking fluctuations for your keywords separately for each location and device according to your settings in Position Tracking. Keep in mind that the more keywords you have in your project, the more precise and reliable the Sensor data is!
Your Personal Score and the Sensor Score are calculated using the same formula, so you can compare data and check if an entire SERP is suffering from ranking volatility or just your keywords.
Important: The Personal Score feature is available only for paid users, or you can request a SEMrush free trial.
What do you think about this update? Share your thoughts with us at sensor-feedback@semrush.com, and stay tuned, as more updates are coming!
Check how your keyword rankings fluctuate in Google
Semrush Enterprise AI Optimization Launches New Content Audit & Optimization Capabilities
New capabilities in Semrush Enterprise AI Optimization help brands audit and optimize content for maximum visibility across LLMs
Product News
November 24, 2025
Semrush Enterprise AI Optimization Launches AI vs SEO Comparison to Show Performance Across Search Engines and AI
Industry-first reporting unifies AI and SEO visibility, giving marketers a complete understanding of their search performance.
Product News
November 7, 2025
Traffic & Market Toolkit Expands with AI Traffic and Google AI Mode
The Semrush Traffic & Market Toolkit has introduced traffic data for AI Channels across the entire toolkit. This October 2025 update allows users to understand how traffic from AI assistants and Google’s AI Mode experience affects competitor visibility and industry-w...