[Study] Is Web Accessibility Key to Driving Organic Traffic?Many marketers operate on the assumption that web accessibility increases SEO. In collaboration with AccessibilityChecker.org and BuiltWith, we set out to prove the claim by analyzing over 800 websites.ResearchJanuary 25, 2023Trivia Day 2023: Weird and Wonderful Things People Want to KnowSometimes, Google searches can get weird. In celebration of National Trivia Day, let's take a look at some of most head-scratching questions people are asking online.ResearchJanuary 4, 2023[Study] US Travelers Seek Deals and International Destinations, Search Data RevealsBlack Friday 2022: Key Trends, Shifts, and New Lessons for MarketersResearchDecember 6, 2022[Study] Will Black Friday 2022 Be Ecommerce's Biggest Yet?During the pandemic, consumers flocked to online shopping, and retailers shifted their practices to meet demand, resulting in a huge boom for the ecommerce industry. But will this growth persist as we return to in-personResearchNovember 17, 2022Top 3 Search Trends Ahead of the Qatar 2022 World CupThe four-year wait for the World Cup is almost over, and fans want related content. Globally, searches for “FIFA World Cup 2022” are up nearly 300% from last year, according to Semrush data.ResearchNovember 11, 2022Zero-Click Searches Are on the Rise — But Marketers Shouldn’t Be ScaredThe season of ghouls and goblins is upon us, and for marketers, one rising Google trend may feel particularly scary: the zero-click search.Thought LeadershipOctober 28, 2022[Study] Interest in Remote Work Surges 300% amid Shifting Employment LandscapeRemote work became far more popular as COVID-19 restricted workers to their homes, but even as vaccines have become widely available, interest in working from home has skyrocketed. From July 2021 to July 2022, remote worResearchOctober 18, 2022
[Study] Is Web Accessibility Key to Driving Organic Traffic?Many marketers operate on the assumption that web accessibility increases SEO. In collaboration with AccessibilityChecker.org and BuiltWith, we set out to prove the claim by analyzing over 800 websites.ResearchJanuary 25, 2023Trivia Day 2023: Weird and Wonderful Things People Want to KnowSometimes, Google searches can get weird. In celebration of National Trivia Day, let's take a look at some of most head-scratching questions people are asking online.ResearchJanuary 4, 2023[Study] US Travelers Seek Deals and International Destinations, Search Data RevealsBlack Friday 2022: Key Trends, Shifts, and New Lessons for MarketersResearchDecember 6, 2022[Study] Will Black Friday 2022 Be Ecommerce's Biggest Yet?During the pandemic, consumers flocked to online shopping, and retailers shifted their practices to meet demand, resulting in a huge boom for the ecommerce industry. But will this growth persist as we return to in-personResearchNovember 17, 2022Top 3 Search Trends Ahead of the Qatar 2022 World CupThe four-year wait for the World Cup is almost over, and fans want related content. Globally, searches for “FIFA World Cup 2022” are up nearly 300% from last year, according to Semrush data.ResearchNovember 11, 2022Zero-Click Searches Are on the Rise — But Marketers Shouldn’t Be ScaredThe season of ghouls and goblins is upon us, and for marketers, one rising Google trend may feel particularly scary: the zero-click search.Thought LeadershipOctober 28, 2022[Study] Interest in Remote Work Surges 300% amid Shifting Employment LandscapeRemote work became far more popular as COVID-19 restricted workers to their homes, but even as vaccines have become widely available, interest in working from home has skyrocketed. From July 2021 to July 2022, remote worResearchOctober 18, 2022
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