Your browser is out of date. The site might not be displayed correctly. Please update your browser.

PPC Advertising Toolkit
Discover the tools that will help you plan, analyze and improve
your Google Ads campaigns
Advertising Research
  • Reveal your main paid search competitors
  • See the keywords they are bidding on
  • Discover examples of their live ads
AdvertisingResearch
Display Advertising
  • Gain insights into the audience targeted by your rivals in GDN
  • Monitor your competitors’ GDN campaigns on desktop and mobile
  • Analyze the texts and banners your competitors
    are using
  • Discover the biggest publishers in your niche
DisplayAdvertising
PLA Research
  • Uncover your biggest competitors in Google Shopping
  • Uncover product pricing strategy of your competitors
  • See which keywords trigger their products to show up in Google Shopping results
  • Order custom reports for PLA
9_PLAResearch
Keyword Gap
  • Find keywords targeted by your competitors
    but not you
  • Uncover opportunities to skyrocket your ROI
  • Research keywords in organic results, paid results, and PLA (Google Shopping) campaigns
03_KeywordGap
Keyword Magic Tool
  • Build a robust keyword list from one seed keyword
  • Discover the most popular related and long-tail keywords
  • Get CPC, volume, competition level estimates in one report
06_KWMagicTool
PPC Keyword Tool
  • Design and optimize your Google Ads campaigns
  • Set match types, clean keywords, remove duplicates
  • Save money by removing conflicting keywords
PPC
Charts
  • Benchmark competitors against each other
  • Quickly estimate their PPC spends, keywords and traffic volume
  • Compare up to 5 domains at a time
  • Export your charts to share your research with clients and teammates
02_Charts
Position Tracking
  • Track your visibility in paid search against key competitors
  • Gain insights from SERP feature analysis of Featured snippets, Shopping ads, and more
  • Discover new competitors in your niche
  • Generate PDF reports with ease
Social Media Ads
  • Create and manage ad campaigns for every funnel stage
  • See your low-performing ads and optimize them
  • Save time on little things: auto UTMs, streamlined creation, and more