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Automotive
Switzerland
Top websites in Switzerland (Automotive Industry)
April 2025
Domain | Visits | Desktop share | Mobile share | MoM | YoY | Main Traffic Source | |
|---|---|---|---|---|---|---|---|
| 4.4M | 44.12%1.94M | 55.88%2.46M | ↓10.19% | ↓3.3% | Direct | ||
| 4.34M | 34.62%1.5M | 65.38%2.84M | ↓21.16% | ↑19.19% | Direct | ||
| 3.75M | 28.85%1.08M | 71.15%2.67M | ↓16.41% | ↓0.52% | Direct | ||
| 972.19K | 29.39%285.71K | 70.61%686.48K | ↓3.4% | ↓10.89% | Direct | ||
| 790.71K | 31.36%247.95K | 68.64%542.76K | ↓5.5% | ↑31.34% | Direct | ||
| 587.33K | 13.02%76.45K | 86.98%510.87K | ↑13.44% | ↑24.91% | Direct | ||
| 532.88K | 58.04%309.29K | 41.96%223.59K | ↑11.5% | ↑19.62% | Direct | ||
| 509.18K | 25.43%129.51K | 74.57%379.68K | ↓32.24% | ↑9.66% | Direct | ||
| 286.24K | 38.05%108.93K | 61.95%177.31K | ↓24.46% | ↓0.42% | Search | ||
| 270.64K | 53.06%143.62K | 46.94%127.03K | ↓17.37% | ↑4.15% | Direct | ||
| 237.82K | 34.8%82.77K | 65.2%155.05K | ↑33.94% | ↑5.71% | Direct | ||
| 219.77K | 39%85.72K | 61%134.05K | ↑53.78% | ↑1.17% | Direct | ||
| 210.86K | 55.01%115.99K | 44.99%94.87K | ↓22.59% | ↓20.48% | Direct | ||
| 201.22K | 2.08%4.18K | 97.92%197.04K | ↑33.46% | ↑28.38% | Direct | ||
| 189.03K | 42.15%79.68K | 57.85%109.35K | ↓58.12% | ↓32.71% | Direct | ||
| 185.78K | 11.34%21.07K | 88.66%164.71K | ↑136.7% | ↓20.29% | Direct | ||
| 180.3K | 27.63%49.82K | 72.37%130.49K | ↓50.35% | ↓14.71% | Direct | ||
| 178.51K | 25.11%44.83K | 74.89%133.69K | ↑9.64% | ↓23.42% | Direct | ||
| 164.48K | 0.31%511 | 99.69%163.97K | ↑97.47% | ↑91.6% | Search | ||
| 158.8K | 33.4%53.04K | 66.6%105.76K | ↓2.32% | ↓20.23% | Direct |
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Key terms:
- Domain — The unique address that identifies a website on the internet.
- Visits — A metric that reflects the action of an individual accessing a website aka traffic.
- MoM — Month-over-month (MoM) growth reflects the change in traffic as a percentage of the previous month's traffic stats.
- YoY — Year-over-year (YoY) growth reflects the change in traffic for the past 12 months as a percentage of the previous 12 months’ traffic stats.
- Traffic sources — The pathways or channels through which website visitors arrive on a website, such as search engines, social media, or referral links.
- Direct — Traffic to a website via URLs entered directly into a browser’s search bar, saved bookmarks, or direct links opened from outside a browser (e.g. PDFs or Microsoft Word documents).
- Referral — Traffic to a site from a click on a hyperlink on another domain (excluding social media platforms, web-based email clients, search engines).
- Search — Traffic to a site coming directly from a click from search engine non-paid results (For example, Google, Bing, or DuckDuckGo).
- Organic Social — Traffic sent to a domain via posts on social media platforms (For example, Facebook, Twitter, Reddit, Pinterest, or YouTube) that were created and published without any paid promotion or advertising.
- Paid social — Traffic to a website from paid advertisements placed on social media platforms.
- Paid search — Traffic to a website sent from advertisements shown on a search engine’s results page.
- Email — Traffic to a website from links embedded inside emails.
- Display — Traffic to a site from display advertisements, such as banner ads or other visual ad formats.