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Newspapers
Estonia
Top websites in Estonia (Newspapers Industry)
September 2025
Domain | Visits | Desktop share | Mobile share | MoM | YoY | Main Traffic Source | |
|---|---|---|---|---|---|---|---|
| 24.91M | 68.21%16.99M | 31.79%7.92M | ↓5.58% | ↓21.59% | Direct | ||
| 2.63M | 90.18%2.38M | 9.82%258.74K | ↓1.51% | ↓11.02% | Direct | ||
| 2.28M | 76.08%1.73M | 23.92%544.14K | ↑6.3% | ↓22.1% | Search | ||
| 420.07K | 82.47%346.43K | 17.53%73.64K | ↓12.31% | ↓19.68% | Search | ||
| 248.43K | 82.5%204.97K | 17.5%43.46K | ↓2.84% | ↓80.26% | Direct | ||
| 205.33K | 74.14%152.24K | 25.86%53.09K | ↓2.07% | ↓18.1% | Direct | ||
| 159.39K | 27.07%43.15K | 72.93%116.24K | ↓9.69% | ↓37.08% | Direct | ||
| 154.53K | 97.87%151.23K | 2.13%3.3K | ↓21.32% | ↓28.57% | Direct | ||
| 149.86K | 38.22%57.28K | 61.78%92.58K | ↑19.99% | ↓5.1% | Direct | ||
| 121.98K | 54.84%66.89K | 45.16%55.09K | ↑6.21% | ↑11.68% | Direct | ||
| 110.96K | 39.72%44.07K | 60.28%66.89K | ↓5.35% | ↓0.66% | Direct | ||
| 101.5K | 40.74%41.35K | 59.26%60.15K | ↓5.37% | ↓45.34% | Direct | ||
| 69.88K | 93.69%65.47K | 6.31%4.41K | ↑25.47% | ↓9.06% | Direct | ||
| 63.93K | 65.68%41.99K | 34.32%21.94K | ↓2.03% | ↓42.57% | Direct | ||
| 49.95K | 40.49%20.22K | 59.51%29.73K | ↑80.12% | ↓10.24% | Search | ||
| 45.16K | 51.58%23.29K | 48.42%21.87K | ↓6.25% | ↓21.18% | Direct | ||
| 45.15K | 5.77%2.6K | 94.23%42.54K | ↑1,526.3% | ↓32.41% | Direct | ||
| 43.32K | 84.28%36.51K | 15.72%6.81K | ↑18.77% | ↓27.46% | Direct | ||
| 41.82K | 83.29%34.83K | 16.71%6.99K | ↓31.6% | ↑31.63% | Direct | ||
| 38.81K | 26.15%10.15K | 73.85%28.66K | ↑0.27% | ↑42.59% | Direct |
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Key terms:
- Domain — The unique address that identifies a website on the internet.
- Visits — A metric that reflects the action of an individual accessing a website aka traffic.
- MoM — Month-over-month (MoM) growth reflects the change in traffic as a percentage of the previous month's traffic stats.
- YoY — Year-over-year (YoY) growth reflects the change in traffic for the past 12 months as a percentage of the previous 12 months’ traffic stats.
- Traffic sources — The pathways or channels through which website visitors arrive on a website, such as search engines, social media, or referral links.
- Direct — Traffic to a website via URLs entered directly into a browser’s search bar, saved bookmarks, or direct links opened from outside a browser (e.g. PDFs or Microsoft Word documents).
- Referral — Traffic to a site from a click on a hyperlink on another domain (excluding social media platforms, web-based email clients, search engines).
- Search — Traffic to a site coming directly from a click from search engine non-paid results (For example, Google, Bing, or DuckDuckGo).
- Organic Social — Traffic sent to a domain via posts on social media platforms (For example, Facebook, Twitter, Reddit, Pinterest, or YouTube) that were created and published without any paid promotion or advertising.
- Paid social — Traffic to a website from paid advertisements placed on social media platforms.
- Paid search — Traffic to a website sent from advertisements shown on a search engine’s results page.
- Email — Traffic to a website from links embedded inside emails.
- Display — Traffic to a site from display advertisements, such as banner ads or other visual ad formats.