product marketing manager AT SEMrushElena Terenteva, Product Marketing Manager at Semrush. Elena has eight years public relations and journalism experience, working as a broadcasting journalist, PR/Content manager for IT and finance companies.
Bookworm, poker player, good swimmer.
Competitor backlinking is an SEO technique that involves analyzing and replicating the backlinks of competing websites to improve your own ranking and traffic.
In our recent study, we used our Backlink Audit tool to collect data for over 830 backlink profiles of Semrush and industry forums users whose websites had been hit by penalties during the past 2 years. See what we found and how you can avoid being penalized in the future.