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Scott Fillman

Scott Fillman is a Digital Marketing Manager, consultant and e-commerce expert with a background in Digital Analytics and Web Development.
The Heart of Digital Marketing

The Heart of Digital Marketing: Building Meaningful Experiences

What is at the heart of creating digital experiences that resonate with users and prompt loyalty and advocacy? People. Traditional “advertising is the art of arresting the human intelligence just long enough to get money from it” (Quote from Chuck Blore in Ben Bagdikian’s The Media Monopoly).
Oct 28, 2015