Author Photo

Nick Eubanks

Nick Eubanks manages digital strategy for W.L. Snook & Associates, Inc., a digital asset holding company with a focus on e-commerce and software. He is also a founding partner at I’m From The Future, and an active investor and advisor to online businesses including SchoolSupplies.com, YourListen, Sports Pick Predictions and others. Nick is the owner of top-ranked SEO blog, SEONick.net, and the creator of Master Keyword Research in 7 Days. His last post for Semrush was "Keyword Research: The Nuances Between New vs. Existing Websites."
How To Build a Keyword Research Plan

How To Build a Keyword Research Plan

Keyword research is at the core of the search marketing process. It is the absolute first item you need to address before doing anything else. But many search marketers just scratch the surface — and end up with only a few, high competition keywords. This approach is wrong, and a sure way to achieve little ROI and leave a lot of money on the table. There’s a better way.
May 12, 2015