Google Penguin 4.0 Update — The Good, The Bad and The Ugly

How to Build a Successful SEO Agency

What is SEO? We‘ll help you understand what SEO is and its importance. Read some of our blogs that help explain SEO from start to finish.

What is SEO

Read our blog posts about keyword research to get a better idea about how to optimize your site and plan your keyword strategy.

Keyword Research

From organizing a page layout with optimized H1s and H2s to creating stellar copy, we can help you with your on-page SEO needs. Read our blog to get started.

On-page SEO

SEO copywriting is an important aspect of your content optimization. Read some tips, tricks, and ideas to help you integrate your SEO strategy within your content.

SEO Copywriting

Link building is the process of building links to your website. We‘ll help you with some tips to build links to your site.

Link Building

Technical SEO is necessary for search engines to properly understand and index your website. We‘ll go over technical SEO techniques to help you and your website.

Technical SEO

Website architecture allows search engine crawlers (and users) to easily navigate your site. Learn about the different ways you can create a website architecture.

Website Architecture

There are a wide array of SEO tools to help digital marketers everywhere. We‘ll guide you through the different tools to help you accomplish your goals.

SEO Tools

Search engine optimization is the backbone of any digital marketing strategy. From SEO basics to keyword research to link building, we’ll cover everything you need to know to craft an organic search strategy for your website.

Looking to leverage featured snippets or tackle duplicate content issues? Read some of our blog posts that can help you with tactics and troubleshooting problems.

Tactics & Troubleshooting

When it comes to analyzing your data it‘s important to have proper reporting. Read our blog to help you understand how to set up reporting.

Reporting & Analysis

Worried about your page speeds or want to know more about content delivery networks? Check out our blog posts about page performance for more information.

Page Performance

In today‘s world, having your site prepared for mobile devices is key. Learn about mobile SEO and explore some of our tips to help you.

Mobile SEO

If you own a local business, you want to be sure your local SEO strategy is done correctly. Learn about optimization by reading our local SEO blogs.

Local SEO

Optimizing your site for different countries and languages can be difficult. We‘ve compiled our blog posts about international SEO here for you to read more.

International SEO

We have run over 50+ SEO split-test results on various domains. To find the best test results, we recommend using the blog‘s search bar and entering keywords such as “SEO test” + “title/meta/headings.” For example, to find title tag tests, search, “SEO test title.“

SEO Split Testing

Working with different content management systems (CMSes) and website platforms can be tricky. We‘ve put together some posts to help you understand them better.

by CMS/Platform

From B2B companies to non-profit organizations, there are different ways to tackle your SEO strategy. Read our tips for different industries on our blog.

by Industry

Now that you have the basics down, it’s time to dive into some advanced SEO strategies. Learn about how to optimize for local SEO, how to best analyze and report on data, how to succeed within your industry, and more below.

Advanced SEO

Need some advice when running paid search campaigns or building a paid search strategy? Look no further than Semrush. Read our paid search blog posts.

Paid Search

Looking to run display ads? Read our blog posts about display advertising to help.

Display

Need help with your TikTok or Facebook strategies? Check out some of our blogs about social media.

Social Media

Whether you need some advice on how to set up Google Analytics or are looking for alternative analytic platforms, we‘ve got tips to help.

Analytics

Amazon is a massive opportunities for businesses and independent sellers. If you need optimization help, check out some of our Amazon blog posts.

Amazon

Do you need information about YouTube SEO or other types of video content? Look no further than our blog. Learn more by reading some of our blogs.

YouTube & Video

Leverage other marketing channels to get more brand awareness and acquire more leads. Read on for actionable tips about paid search, social media, YouTube, and more. 

Channels

Developing a content strategy is a big task; we‘re here to make it easier. Read our blog to get content strategy tips and ideas.

Content Strategy

Content creation requires research and development before you put words on the page. Get content creations tips and more by reading our blog posts.

Content Creation

Different types of content may require different techniques and approaches. Read about different content types and how you can properly use them in your strategy.

Content Types

Content marketing is a crucial part of any digital strategy. Get expert advice on performing content audits, choosing what type of content to produce, and promoting content so that it delivers. 

Content

Our collection of blogs about marketing basics will help you to get started. Read through some of our posts to learn more about marketing.

Marketing Basics

Market Research

Competitor research is an important part of creating your overall strategy. Read some of our blog posts about how to do competitive research.

Competitor Research

Public relations (PR) is important for businesses to help craft their public persona. Learn more about what PR is and how it can help you business.

Agencies face a lot of unique challenges in their day-to-day work. Check out some of our blog posts to help you problem-solve.

Agencies

Ecommerce businesses must offer a seamless solution for its users or buyers. Learn about ecommerce best practices and more by reading some of our blog posts.

Ecommerce

Create result-oriented campaigns with the help of our expert marketing content. From marketing basics to public relations to ecommerce, we have you covered.

Marketing

SEO, and digital marketing, is an ever-changing industry. Keep track of the latest industry developments by reading our blog.

Industry News

Have you ever wished you were a fly on the wall to see in detail how marketing winners get the job done? Your wishes have come true.
For a special SEO Reality Show, Semrush hired the best internet marketers to boost the business of real-world clients. We describe their tactics step-by-step, so you can easily repeat them and act like a pro.
Follow the episodes of the Show below, repeat the steps outlined for your business and get more customers from the web!

SEO Reality Show

We have a lot of original research and data at Semrush. Take a look at some of our blog posts to get some unique data and see what we‘ve found.

Original Research

Read through some of our case studies to see success stories from users and businesses.

Case Studies

We cover the latest news in the SEO world, including the most recent Google algorithm updates. You can also access our case studies and original research.

News & Research

Semrush has a whole host of keyword research tools like our Keyword Magic Tool and Keyword Overview. Read some of our blog posts about workflows and tips to help you get started.

Need to track how your website is doing? From Position Tracking to reporting on website data, we can help. Read some of our blogs to get started.

SEO Rank Tracking

Need tips with on-page SEO? Semrush offers many different tools that can help you with your on-page SEO. Take a look at our blogs to find out more information.

Our link building tool makes it easier for you to run your link-building campaigns. Read some of our blog posts to help make this process a bit easier for you.

From content ideation to creation, Semrush has the content marketing tools you need to make your content shine. Read about our content marketing tools.

Content Marketing

Semrush‘s social media toolkit works with many different social platforms. From finding new audiences to looking at your competitors, we can help.

Semrush has a few local SEO tools to help your business. Whether you need to optimize your Google My Business Listing or track keywords, Semrush is here to help.

Analyze your traffic through some of our tools like Domain Overview, Traffic Analytics, and more. Learn how to use these tools to your advantage.

SEO Traffic Analysis

Semrush offers competitor research tools to help you understand how to beat the competition. Read more about how to use our competitive research tools.

Learn how you can use our tools to achieve marketing success. Whether you're new to SEO or a seasoned expert, you can learn how to use Semrush to perform keyword research, audit your site, start a backlink campaign, and much more.

Anastasia Sidko

Google Penguin 4.0 Update — The Good, The Bad and The Ugly

How to Build a Successful SEO Agency