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Liza Voronkova

customer it support specialist AT SEMrush
Data Science and SEO

How to Use Data Science to Improve SEO

Optimizing a website for search traffic is not a simple task. It usually takes a long time to see results from search engine optimization campaigns. Also, Google’s algorithm is very unpredictable. As a result, sometimes SEO involves a lot of guesswork. The more information you possess, the better results you’ll see from your SEO strategies.
Oct 19, 2020
Keyword Research Challenges
Free Chrome Extensions Marketers

Free Chrome Extensions Marketers Should Use #Semrushchat

Many people use Google Chrome because they like it and find it easy to use. But the browser becomes even more powerful when you add specific extensions to it. For now, there are many different extensions that enhance the functionality of the Chrome browser and can, as a result, make marketers’ lives better.
Oct 10, 2016
The Role of Paid Media in Your Marketing Mix #Semrushchat

The Role of Paid Media in Your Marketing Mix #Semrushchat

Today we want to discuss in depth a certain component of the paid-owned-earned (POE) media model. In a nutshell, paid media involves paying a third party to promote your company’s content. This can help your content gain more exposure. In our latest Semrush Chat, we discussed the role of paid media in your marketing mix with our chat participants.
Aug 02, 2016